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Blackpink

Blackpink, a globally recognized K-pop group, has achieved significant success in the music industry and forged numerous high-profile brand partnerships.

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Past Works

Saint Laurent

Rosé generated significant EMV through her brand partnership with Saint Laurent.

BRAND PARTNERSHIPS

Tiffany

Rosé generated significant EMV through her brand partnership with Tiffany.

BRAND PARTNERSHIPS

Rimowa

Rosé generated significant EMV through her brand partnership with Rimowa.

BRAND PARTNERSHIPS

Adidas

The K-pop supergroup have worked with renowned brand Adidas.

BRAND PARTNERSHIPS

Puma

The K-pop supergroup have worked with renowned brand Puma.

BRAND PARTNERSHIPS

Pepsi

The K-pop supergroup have worked with renowned brand Pepsi.

BRAND PARTNERSHIPS

Samsung

The K-pop supergroup have worked with renowned brand Samsung.

BRAND PARTNERSHIPS

PUBG Mobile

The K-pop supergroup have worked with renowned brand PUBG Mobile.

BRAND PARTNERSHIPS

Shopee

The K-pop supergroup have worked with renowned brand Shopee.

BRAND PARTNERSHIPS

Dior

Jisoo is an ambassador for Dior. Blackpink members have won attention across social media with their brand collaborations, including Dior.

BRAND PARTNERSHIPS

Cartier

Jisoo is an ambassador for Cartier.

BRAND PARTNERSHIPS

Dyson

Jisoo is an ambassador for Dyson.

BRAND PARTNERSHIPS

Maplestory

Jisoo is an ambassador for Maplestory.

BRAND PARTNERSHIPS

Alo

Jisoo is an ambassador for Alo.

BRAND PARTNERSHIPS

Dunst

Jisoo is an ambassador for Dunst.

BRAND PARTNERSHIPS

Chanel

Jennie is a global ambassador for Chanel. Blackpink members have won attention across social media with their brand collaborations, including Chanel. Jennie also endorsed "Coco Crush 2025".

BRAND PARTNERSHIPS

Calvin Klein

Jennie is an ambassador for Calvin Klein. The fashion company collaborated with Jennie, giving an original touch. Jennie is also an ambassador for Calvin Klein.

BRAND PARTNERSHIPS

Hera

Jennie is an ambassador for Hera beauty.

BRAND PARTNERSHIPS

Tamburins

Jennie is an ambassador for Tamburins.

BRAND PARTNERSHIPS

Jacquemus

Jennie is an ambassador for Jacquemus.

BRAND PARTNERSHIPS

Fanatics

Fanatics and Complex announced a partnership on an exclusive limited-edition capsule to celebrate Blackpink, creating their first sports apparel collection.

BRAND PARTNERSHIPS

Complex

Fanatics and Complex announced a partnership on an exclusive limited-edition capsule to celebrate Blackpink, creating their first sports apparel collection.

BRAND PARTNERSHIPS

Mitchell & Ness

The limited-edition capsule from Blackpink's sportswear collab includes Mitchell & Ness jerseys, hoodies, T-shirts, and hats.

BRAND PARTNERSHIPS

Dior Addict

Jisoo endorsed Dior Addict "Lip Glow".

BRAND PARTNERSHIPS

Louis Vuitton

Lisa endorsed Louis Vuitton "Spring 2025".

BRAND PARTNERSHIPS

SKIMS

Rosé endorsed SKIMS "Valentine's Day".

BRAND PARTNERSHIPS

Yves Saint Laurent

Rosé endorsed Yves Saint Laurent.

BRAND PARTNERSHIPS
2016

Debut with YG Entertainment

MILESTONE

About

Blackpink is a South Korean girl group formed by YG Entertainment, debuting on August 8, 2016. The group consists of four members: Jisoo, Jennie, Rosé, and Lisa. Since their debut, Blackpink has become a prominent act in the K-pop industry, known for their distinct musical style and strong visual concepts. Their early career was marked by a series of successful singles and extended plays, contributing to their rapid rise in popularity both in South Korea and internationally.

Over the years, Blackpink has achieved multiple milestones, including breaking numerous records on streaming platforms and touring globally. Their music has consistently charted high, showcasing their broad appeal. The group has also been recognized with various awards for their contributions to music. Beyond their musical achievements, Blackpink has solidified their status as fashion and cultural icons, largely through individual and group collaborations with luxury brands.

Their career progression highlights a continuous expansion of their influence beyond music, venturing into fashion, beauty, and gaming through strategic partnerships. This multifaceted approach has allowed each member to develop individual brand identities while contributing to the group’s collective success. The group’s journey illustrates a successful integration of music and commercial endeavors, setting a precedent for global entertainment acts.

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Expertise

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Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

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