Attraction, the Hungarian shadow theatre group, rose to international prominence after winning Britain’s Got Talent in 2013, captivating audiences with their emotive visual storytelling. The group, which typically consists of twelve members, was formed in 2004, developing a unique form of visual narration. Prior to their breakthrough, Attraction gained initial recognition by performing at the Hungary Olympic Oath Ceremony for the London 2012 Olympics, where they depicted traditional sports within the Olympic rings logo. This early exposure led to their participation in global talent competitions, including Das Supertalent in Germany in 2012, where they placed 7th, garnering recognition for their creativity.
A significant turning point arrived with their audition for Britain’s Got Talent in 2013. Their moving narrative of love, loss, and resilience brought judge Amanda Holden to tears and earned a standing ovation. This powerful emotional connection continued throughout the competition, with their semi-final and final performances consistently drawing strong reactions. Attraction ultimately won the seventh series on June 8, 2013, becoming the first foreign act to achieve this distinction.
In 2019, Attraction returned to the global competition stage, participating in America’s Got Talent: The Champions. Most recently, the group demonstrated its continued influence and evolution with the appearance of Attraction Juniors on Britain’s Got Talent in 2022. This junior version, led by Zoltán Sz?cs’s son Martin, focused on powerful anti-bullying themes, extending the group’s signature visual storytelling to new generations and social messages. Attraction consistently delivers highly impactful and memorable performances, making them a globally sought-after act for live events, television, and advertising campaigns.