Britnee Kent

A new, young generation of health and wellness influencers are making their home, and their career, on TikTok. One particularly successful example is Britnee ‘Brit’ Kent, who has grown an organic audience of more than 531,000 TikTok followers, alongside 380,000 Instagram followers, for her health- and family-based content. Her reels on the former platform, which have been liked an incredible 23 million times and counting, cover health, but also her family life in O’ahu, Hawaii, with her husband and young son.

Alongside her significant social media presence, Kent also runs a successful website. This contains a blog, which features recipes and health tips as well as updates on her family life. It also offers workout and travel guides. Increasingly, however, the core of Kent’s content is her family life, particularly her three-year-old son, and the journey that they are on living a “simple island life” in Hawaii.

Kent and her husband Connor are still in their twenties, and their social media content is both relatable and aspirational for similar young families everywhere.