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United States Chip Tha Ripper has transitioned from an independent hip-hop artist to a platinum-certified collaborator, known for his distinctive musical style and brand-building acumen.
Chip Tha Ripper collaborated with LRG (Lifted Research Group), a So-Cal based clothing label, on a capsule collection. The collection featured artwork developed by Nicholas Mayfield, inspired by Chip's global travels and his long-standing affinity for the LRG brand.
Chip Tha Ripper, under his King Chip persona, expressed his involvement in branding and marketing, specifically mentioning an opportunity to brand supplements. This indicates an interest and engagement in entrepreneurial ventures beyond music, focusing on building and promoting various product lines.
Chip Tha Ripper stated his intention to "grow the WW brand organically also! I use the WW products." This suggests a partnership or endorsement where he actively uses and promotes Weight Watchers products, aiming for authentic brand growth through his influence.
Charles Jawanzaa Worth, known professionally as Chip Tha Ripper and King Chip, was born on October 20, 1986, in Cleveland, Ohio. He began his musical career in 2006, releasing music through hip-hop blogs and mixtapes, establishing a unique style characterized by slow, chopped and screwed, southern hip-hop influences. Early in his career, he focused on building a local following in Cleveland, achieving recognition with tracks like “Catch The Beat” from his 2007 “Money” mixtape. This foundational period also saw him collaborate with artists such as Akon on “Club Rockin'” and producer Hi-Tek on “Hi-Teknology 3” in 2007. His association with fellow Cleveland artist Kid Cudi began with guest appearances on Cudi’s 2008 mixtape “A Kid Named Cudi,” laying the groundwork for significant future collaborations.
Worth’s career saw a notable turning point in 2007 with a freestyle performance on “Street Stars’ Radio,” which gained widespread viral attention for the line “Interior crocodile alligator / I drive a Chevrolet movie theater.” This freestyle, known as the “S.L.A.B. Freestyle,” became a cultural phenomenon on the internet, contributing to his growing visibility. In 2009, he released the mixtape “The Cleveland Show,” featuring artists like Big Sean and Currensy, and produced by Chuck Inglish. His collaborative efforts expanded further in 2009 with an appearance on Kid Cudi’s debut album “Man on the Moon: The End of Day” and in 2010 on Kid Cudi’s second album, “Man on the Moon II: The Legend of Mr. Rager.” These projects solidified his position within the hip-hop community.
In 2012, Charles Worth rebranded himself as King Chip, signifying a shift in his artistic identity and career trajectory. This period included signing with Creative Artists Agency and releasing the mixtape “44108” in 2013, which was later re-released as a deluxe edition in 2014 through his Rebel Castles imprint. A significant achievement during this time was his guest appearance on Kid Cudi’s 2013 single “Just What I Am,” which attained double platinum certification from the Recording Industry Association of America (RIAA). By 2019, he reverted to his original stage name, Chip Tha Ripper, coinciding with a resurgence of his early work, particularly driven by TikTok. His ongoing career includes continuous musical releases and active engagement with brand development through his social media platforms.
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