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Ireland Conor McGregor is a mixed martial artist and businessman, most known for his career in the Ultimate Fighting Championship (UFC), where he became the first fighter to hold two divisional championships simultaneously.
McGregor, along with his long-standing coach and Alta Co-Founder John Kavanagh, has become a shareholder of Alta Global Group as it aims to convert 640 million… In a ground-breaking deal, Alta Global Group has supercharged its partnership with Conor McGregor who becomes an Alta Global Ambassador.
Ahead of his planned return to the UFC in 2026, Conor McGregor has announced a new business partnership with Donald Trump Jr. Mixed Martial Arts Group (MMA.Inc) -- a company backed by the UFC superstar -- announced POTUS' son as its newest strategic advisor on Tuesday.
Mixed martial arts (MMA) star Conor McGregor has signed up to two sponsorship deals, linking up with energy drink brand Monster and sportswear giant Reebok. Monster Energy announces a continued sponsorship deal with MMA mega Superstar Conor “The Notorious” McGregor.
Mixed martial arts (MMA) star Conor McGregor has signed up to two sponsorship deals, linking up with energy drink brand Monster and sportswear giant Reebok.
Notable examples of his brand endorsements include serving as a brand ambassador for 1Win starting in April 2025, partnering with Beats By Dre since August 2017.
Notable examples of his brand endorsements include serving as a brand ambassador for 1Win starting in April 2025, partnering with Beats By Dre since August 2017.
Bucked Up announces partnership with multiple weight MMA Champion, Conor McGregor to collaborate on the 'Notorious Buck' line that will feature… McGregor's latest partnership sees the fighter's face on his very own 'Notorious Buck' energy drink flavors, Irish Apple and Orange.
Conor Anthony McGregor was born in Dublin, Ireland, on July 14, 1988. He began boxing at age 12 to build confidence and later played football during his secondary education. After starting a plumbing apprenticeship that he found uninteresting, McGregor dedicated himself to mixed martial arts (MMA). He began his professional MMA career in 2008, competing in the lightweight and featherweight divisions. His early career milestones included winning both the Cage Warriors Fighting Championship (CWFC) Featherweight and Lightweight Championships in 2012, becoming the first European professional mixed martial artist to hold titles in two divisions simultaneously.
McGregor signed with the Ultimate Fighting Championship (UFC) in 2013. His UFC debut was a first-round knockout victory against Marcus Brimage, earning him a “Knockout of the Night” award. A significant turning point came in 2015 when he defeated Chad Mendes to win the Interim Featherweight Championship at UFC 189. Later that year, he solidified his status by knocking out José Aldo in 13 seconds at UFC 194, claiming the undisputed Featherweight Championship. This victory marked the fastest finish in UFC title fight history. In 2016, McGregor made history again at UFC 205 by defeating Eddie Alvarez for the UFC Lightweight Championship, becoming the first UFC fighter to hold two divisional championships simultaneously. He also briefly transitioned to professional boxing in 2017 for a high-profile bout against Floyd Mayweather Jr., which generated significant pay-per-view buys.
Outside of the octagon, McGregor has developed various business ventures. He launched his Proper No. Twelve Irish whiskey in 2018, later selling his majority stake to Proximo Spirits in a deal reportedly worth $600 million. He has engaged in various endorsement deals with brands like Beats by Dre, Monster Energy, and Reebok. In 2024, his company McGregor Sports and Entertainment acquired a part-ownership stake in Bare Knuckle Fighting Championship (BKFC). His career has been marked by both professional achievements and multiple legal and controversial incidents, leading to significant media attention and, in some cases, the termination of brand partnerships. Despite these challenges, McGregor has remained a prominent figure in combat sports and business.
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