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Canada Eva Shockey has established herself as a prominent outdoor lifestyle influencer, TV host, and author, recognized for her advocacy in bowhunting and conservation.
Leupold & Stevens, Inc., announced an official sponsorship of Eva Shockey, recognizing her as a hunter and conservationist.
Eva Shockey partnered with TightSpot Quiver, expressing excitement to share her story and experiences with their brand.
Eva Shockey collaborated with Skull Hooker, acknowledging their product as an 'easy way to show off' hunting trophies.
Excalibur Crossbow announced a partnership with Eva Shockey, highlighting her background as co-host of her father’s show.
Eva Shockey appeared in a commercial for RAM Trucks titled 'Courage is Already Inside,' showcasing a range of activities by an all-female cast.
Cabela's announced Eva Shockey as a Brand Ambassador in May 2015.
Eva Shockey partnered with Under Armour as a UA Hunt athlete, a collaboration that continued from July 2015 through December 2017.
Eva Shockey partnered with Bowtech Archery to release two signature bows, including the BowTech Eva Shockey Signature Series Compound Bow in 2015 and a Mossy Oak Break-Up Country finish in 2016.
Eva Shockey was born on January 5, 1988, on Vancouver Island, British Columbia, Canada. Growing up with parents who were hunters and outdoor enthusiasts, she initially pursued different interests, becoming a dance instructor and competitive Latin ballroom dancer. Her perspective on hunting shifted around the age of twenty while studying marketing in Australia. The experience of needing to purchase meat from a grocery store, a stark contrast to her upbringing of consuming wild game, prompted her to learn how to hunt and source her own food. This turning point led her to join her father, Jim Shockey, on a hunting expedition in Africa, which was filmed for “Jim Shockey’s Hunting Adventures.” Her first successful hunt involved a warthog, marking the beginning of her career in the outdoor industry.
Shockey quickly became a visible figure in the hunting community. She co-hosted “Jim Shockey’s Hunting Adventures” on Outdoor Channel, a role that brought her into millions of households. In May 2014, she appeared on the cover of Field & Stream magazine, becoming only the second woman to do so independently, after Queen Elizabeth II. Her career expanded to include brand ambassadorships and partnerships with several outdoor and lifestyle companies. In 2017, she published her book, “Taking Aim: Daring to Be Different, Happier, and Healthier in the Great Outdoors,” further establishing her as an author and thought leader in her field.
Her influence in the outdoor lifestyle sector continued to grow with the launch of her lifestyle blog in March 2018, covering diverse topics from family and food to fitness and outdoor adventures. In December 2018, she launched “Eva Shockey’s Outdoor 101,” a Facebook Watch digital series that chronicles her family’s outdoor experiences. Shockey has been recognized for her impact, appearing on The Hollywood Reporter’s Top TV Personalities ranking and advocating for increased female participation in hunting. She balances her career with her family life, raising two children with her husband, former professional ice hockey player Tim Brent, and instilling in them a love for the outdoors and an understanding of sustainable food sourcing.
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