Guy Kawasaki has transitioned from notable Apple evangelist to venture capitalist, author, and strategic advisor, sharing insights on innovation and entrepreneurship with diverse audiences. After joining Apple as its chief Apple evangelist in 1983, Guy Kawasaki served in the role for four years, during which he popularized the term ‘evangelist’ in marketing the Macintosh computer and established the foundational concepts of evangelism marketing and technology evangelism. Following his initial tenure at Apple in 1987, Kawasaki led ACIUS, the U.S. subsidiary responsible for the Apple database software 4th Dimension.
Kawasaki is the author of fifteen books, including bestsellers such as ‘The Macintosh Way’ (1990), ‘The Art of the Start’ (2004), and ‘Wise Guy: Lessons from a Life’ (2019). His latest venture, the ‘Remarkable People’ podcast, launched in December 2019, continuing his legacy of sharing insights on innovation and entrepreneurship.