Guy Kawasaki

Guy Kawasaki is a renowned marketing specialist and venture capitalist whose career has significantly shaped the technology landscape. He began his professional journey at Apple in 1983, where he served as the chief evangelist for the Macintosh computer line. His innovative approach to marketing, coining the term “Apple evangelist,” helped establish a passionate user community and set the stage for modern technology evangelism. Kawasaki’s efforts during this pivotal time not only contributed to the success of the Macintosh but also influenced marketing strategies across the tech industry.

After leaving Apple, Kawasaki expanded his horizons by leading ACIUS, the U.S. subsidiary of a French software company, where he oversaw the publication of the Apple database software system, 4th Dimension. His entrepreneurial spirit led him to found Fog City Software, which developed the popular email client Emailer, showcasing his ability to identify and capitalize on emerging market needs. His writing and speaking engagements during the early 1990s further solidified his reputation as a thought leader in technology and marketing.

In 1998, Kawasaki co-founded Garage Technology Ventures, a venture capital firm that invested in groundbreaking companies like Pandora Radio and Tripwire. His role as an advisor at Google for Motorola and later as chief evangelist for Canva demonstrated his ongoing commitment to fostering innovation and supporting startups. Kawasaki’s insights and guidance have been instrumental in helping numerous companies navigate the complexities of the tech landscape.

Kawasaki’s literary contributions, including fifteen books such as “The Art of the Start” and “Wise Guy: Lessons from a Life,” reflect his wealth of knowledge and experience. His podcast, “Remarkable People,” further amplifies his influence, featuring interviews with notable figures and sharing valuable lessons from his career. Through his diverse roles and impactful work, Guy Kawasaki continues to inspire and empower the next generation of entrepreneurs and marketers.