Holly Sonders is a journalist, reporter, and sportscaster, recognized for her extensive work in sports broadcasting on the Golf Channel and Fox Sports, covering major golf events, college football, and basketball.
PRIME ENTERTAINMENT helped Sonders with brand and image growth for brands including Mouawad Diamonds.
PRIME ENTERTAINMENT helped Sonders with brand and image growth for brands including Balmain.
PRIME ENTERTAINMENT helped Sonders with brand and image growth for brands including Ambush.
Holly Sonders launched an exclusive NFT collection, leveraging her social media influence and background as a former collegiate golfer and sports broadcaster.
Holly Sonders was associated with TaylorMade's new RocketBallz clubs, contributing to a new era of sex appeal in golf.
Holly Sonders, a native of Marysville, Ohio, developed a passion for golf at an early age, winning her first organized tournament at seven. This early start led to a successful collegiate golf career at Michigan State University, where she earned a scholarship and was a four-year starter for the Spartans. She achieved Academic All-Big Ten honors during her sophomore and junior seasons and contributed to the team’s Big Ten Conference championship in 2007, participating in the NCAA Championship tournament twice. After graduating with a journalism degree, Sonders began her broadcasting career at WBNS-10TV in Columbus and later moved to the Big Ten Network.
In 2011, at the age of 23, Sonders joined NBC’s Golf Channel, leveraging her golf background to become one of the original cast members of the popular morning talk show, “Morning Drive.” She quickly became a prominent personality on the network, contributing to various programs such as “School of Golf” and “Playing Lessons With the Pros.” Her strong understanding of golf and comfortable on-camera presence made her a recognizable figure in golf broadcasting. In July 2014, Sonders transitioned to Fox Sports, where she became a primary on-air talent for its United States Golf Association event coverage, including the USGA championship, U.S. Opens, and U.S. Women’s Opens. She also undertook sideline reporter duties for NFL games and contributed to Fox Sports 1’s studio news programs.
In 2018, Sonders shifted away from golf coverage at Fox Sports, moving to college football studio telecasts. She departed Fox Sports in 2019. Sonders met Oscar De La Hoya in 2021 when she interviewed him at a boxing event, marking her return to sports broadcasting. The couple later went Instagram official in November 2021. In October 2023, Sonders and De La Hoya served as Grand Marshals at the Las Vegas Pride parade. Sonders has explored new ventures, including launching an exclusive NFT collection and being represented by PRIME ENTERTAINMENT.
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