Jenny Welbourn

Q: What types of brand work does Jenny Welbourn do?

Brand Partnerships, Campaign collaborations, endorsements, social media activations, commercials (TV/digital), voiceovers, and media appearances.

Q: What influences pricing for brand deals?

Usage rights, exclusivity, deliverables, campaign length, timelines, and production scope.

Q: What information do you need for a proposal?

Please share your brand, campaign objectives, deliverables, usage period/territory, deadlines, and budget range.

Q: Can Jenny Welbourn create custom content for our campaign?

Yes — Jenny Welbourn can deliver bespoke content (videos, posts, appearances, endorsements) aligned to your creative brief.

Q: Does Jenny Welbourn do voiceovers or on-camera work?

Yes — subject to concept approval and scheduling.

Q: Can Jenny Welbourn also participate in other types of events or campaigns?

Yes — many of our talent are versatile and can engage in speaking engagement, or media/brand activations, depending on their individual skills and availability.

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Jenny Welbourn, known by her online moniker @wearilive, established herself as a prominent voice in sustainable living after launching her YouTube channel in 2011 and actively building her presence with consistent content creation beginning in 2015. Initially, Welbourn captivated a growing audience with engaging thrift hauls and secondhand shopping vlogs. Her experiences studying at the Fashion Institute of Technology (FIT) proved pivotal, igniting a deep passion for sustainability in response to observations regarding labor exploitation and environmental practices within the fashion industry. This critical insight redefined her channel’s mission, evolving it into a leading platform for discussing ethical consumption and environmental awareness.

Having amassed over 295,000 subscribers on YouTube, Welbourn transitioned from a retail position to full-time content creation, underscoring the substantial growth and demand for her expertise. This career shift, occurring after 2015 and likely within four years of active posting, solidified her role as a leading digital creator in the sustainability space. In recent years, particularly post-pandemic, her content has further diversified to encompass comprehensive vlogs on wellness and mental health, enriching her lifestyle offerings and deepening her connection with her audience. Welbourn continues to skillfully navigate the complexities of monetizing personal experiences online, balancing authentic creative expression with the evolving demands of content creation.

Beyond her consistent YouTube output, Welbourn is actively engaged in a variety of creative projects designed to extend her influence into new mediums. These ongoing initiatives include applying sustainable practices to develop physical products, alongside dabbling in writing and acting. Her career trajectory highlights a continuous commitment to innovative content creation and a thoughtful approach to personal branding, ensuring her position as a marketable and influential voice across digital and traditional platforms.