Discovered by a model scout from IMG Australia in 2010, Jordan Barrett quickly rose to international prominence, establishing himself as a significant figure in the male modeling industry. His early career saw him starring in high-profile editorials, including VMAN magazine in September 2015 and Arena Homme+ SS Magazine in 2015. Barrett consistently featured in major fashion publications and campaigns, solidifying his status through consistent work with prestigious brands globally. Throughout his career, Barrett has graced the covers of numerous esteemed fashion publications, including ‘Vogue Netherlands Man’, ‘CR Book’ by Carine Roitfeld, ‘Wonderland’ Magazine, ’10 Magazine’, ‘Numéro Homme’, and ‘Hercules’.
His collaborative engagement extends beyond traditional modeling, highlighted by the ‘I BLAME JORDAN Book’ project, co-created with photographer Collier Schorr for Moma PS1 New York. His impact on the industry has been recognized with accolades such as the ‘Man Of Style’ award at The GQ Awards, while Vogue acknowledged his influence by designating him the ‘Model It Boy of the new Era.’ Expanding his presence beyond print and runway, Barrett ventured into other media, notably appearing in Kanye West’s music video for ‘Wolves.’ These diverse engagements underscore his broad appeal and adaptability across the entertainment and fashion sectors, making him a sought-after talent for brand collaborations. His work continues to place him at the forefront of contemporary fashion, reflecting his consistent engagement with various designers and creative directors. In 2022, Barrett signed with The Lions, continuing his trajectory as a leading supermodel.
His career is marked by a continuous string of significant campaigns and collaborations with prestigious fashion brands globally, further cementing his reputation as a renowned Australian supermodel.