Justin Cottle is a multifaceted figure who has risen to prominence as a social media sensation through his captivating and educational content on TikTok. Serving as the lab director and content creator at the Institute of Human Anatomy (IOHA), Cottle has leveraged his expertise to engage audiences worldwide.
With a dynamic approach to science communication, Cottle’s TikTok videos have garnered widespread acclaim, amassing an impressive following of 8.8 million and over 83.5 million likes. His dedication to delivering informative content extends across platforms, with the IOHA’s Instagram boasting over a quarter of a million followers and their YouTube channel attracting 3 million subscribers.
Cottle’s journey to becoming a social media influencer is marked by diverse experiences. From serving as a rifleman in the US Army Marine Corps stationed in Hawaii to working as a massage therapist and instructor, his career path ultimately led him to the IOHA in Salt Lake City, Utah. Initially joining as an instructor, Cottle’s role expanded to include marketing director, showcasing his versatility and adaptability.
Despite his meteoric rise to fame, Cottle remains grounded in his commitment to anatomical education. While his personal accounts offer limited insight into his personal life, his focus remains steadfast on advancing the mission of the IOHA. Unlike many social media personalities, Cottle shies away from the spotlight of reality television, preferring instead to channel his efforts into enriching the understanding of the human body through engaging online content.