Justin Cottle, an anatomy educator and content strategist, leverages over a decade of cadaveric instruction and social media expertise to engage millions.
Justin Cottle created content for the Institute of Human Anatomy TikTok and YouTube channels for the past 4 years, helping gather 20 million followers. He was instrumental in the 'Anatomy of a Social Media Success', contributing to the lab's social media stardom. He built the Institute of Human Anatomy TikTok account to 10.3 million followers in less than 4 years, being one of the first science creators and educators.
Justin Cottle is involved with Kenhub GmbH, contributing medical content. He has received direct training and experience apprenticing, dissecting, and teaching in a laboratory setting, and has since taught thousands of students.
Justin Cottle is an anatomy educator with more than ten years of experience in hands-on cadaveric instruction and classroom lecturing. He served as the Lab Director at the Institute of Human Anatomy, where he developed skills in cadaveric dissection and advanced his career. His background includes four years in the United States Marine Corps, with two deployments to Iraq.
Cottle also has experience in social media strategy and video editing. He collaborated directly with TikTok and YouTube to expand multiple social media channels to millions of followers. His work for the Institute of Human Anatomy’s TikTok and YouTube accounts contributed to 20 million followers across platforms. He helped the TikTok account reach 10.3 million followers in under four years and was an early science content creator and educator on the platform.
His current role is Medical Content contributor at Kenhub GmbH, where he applies his anatomical knowledge and teaching skills. He is also a Licensed Massage Therapist and a Marine Corps Veteran. Cottle contributes to discussions on content strategy, TikTok marketing, and video marketing. He is actively pursuing certifications in anatomy and media studies from institutions such as Yale University, University of Michigan, Michigan State University, and the University of Amsterdam, all issued in 2024.
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