Lori Greiner is a renowned American businesswoman and inventor with a distinguished career as a television personality. As the president and founder of For Your Ease Only, Inc., which she launched in 1996, Greiner has created and patented an impressive array of consumer products across various categories, including jewelry storage, cosmetic organization, travel accessories, and household items. Her innovative spirit has yielded over 120 patents and hundreds of unique inventions, solidifying her reputation as a leading figure in product development.
In 2000, Greiner took her talents to the small screen as the host of QVC’s “Clever & Unique Creations.” Her dynamic presence and ability to connect with consumers swiftly earned her the title “Queen of QVC.” Her successful product showcases on the network significantly boosted her brand’s visibility, allowing her products to reach a broader audience through retailers like J.C. Penney, Home Shopping Network, and Bed Bath & Beyond.
Greiner’s foray into reality television began in 2012 when she joined the cast of “Shark Tank.” She has gained acclaim for her keen investment acumen, with notable success stories including Scrub Daddy, Bantam Bagels, and Squatty Potty. Greiner maintains a remarkable 90% success rate with her investments, consistently demonstrating her ability to identify and nurture innovative business concepts.
In addition to her entrepreneurial achievements, Greiner authored the book “Invent it, Sell it, Bank it! – Make Your Million Dollar Idea into a Reality,” published in March 2014. This practical guide, alongside her television projects and products, serves as a testament to her unwavering dedication to empowering aspiring inventors and business owners.