Matthew Santoro

A figurehead in the barrage of social media celebrities, Matthew Santoro is famed mainly for his Youtube lists such as “10 forbidden places you’re not allowed to visit”. His channel has amassed over 6 million avid subscribers with a total of 1.4 billion views on his videos . This camera friendly character is a master at his craft. By providing fans and followers with top-notch, fascinating insight on a regular basis – Santoro’s following is showing no signs of slowing down.
Santoro specialises in the niche and un-ordinary. The web of information that we are exposed to can be confusing, misleading or just downright weird. Santoro has made it his mission to provide us with a comprehensive guide to the spooky and the strange, with his infamous lists. From phobias to hidden gems, and from danger’s to food choices – Santoro’s channel is an encyclopedia of everything you never thought you had to know.
Simple, clear… and addictive. Santoro’s unique personality and broadcasting simplicity make the channel the successful hub of information that it is today. It wasn’t until Santoro lost his accounting job in 2012 that he decided to delve into the world of online fandom full-time. Realising that his opinionated lists were gaining more online traction than the previous video’s – Santoro continued down this avenue and it certainly paid off for the Youtube superstar.