Anna Whitehouse, known as Mother Pukka, is an influential journalist, editor, and founder of a prominent parenting platform, advocating for flexible working and destigmatizing blended families and miscarriage.
Collaborated with Citroen as part of Mother Pukka's brand partnerships.
Collaborated with Avon as part of Mother Pukka's brand partnerships.
Collaborated with The Times as part of Mother Pukka's brand partnerships.
Collaborated with the London Evening Standard as part of Mother Pukka's brand partnerships.
Paid partnership with Scottish Widows, discussing pensions.
Featured Gousto as a 'B Corp' and recommended their family-friendly meal kits.
Discussion on the 'Dirty Mother Pukka' podcast regarding navigating childcare costs and flexible working rights.
Anna Whitehouse, widely recognized as Mother Pukka, established her platform in 2015. This online presence serves as a resource for news, events, and commentary for parents. Her work focuses on navigating the complexities of modern parenthood, addressing topics such as flexible working, divorce, and recurrent miscarriage. Through her blog and podcast, “Dirty Mother Pukka,” she provides an honest perspective on family life, including personal challenges and milestones.
Whitehouse has been a vocal advocate for flexible working for all, spearheading the ‘Flex Appeal’ campaign. This initiative aims to promote flexible work arrangements, highlighting their benefits for various individuals, not just parents. Her efforts in this area have garnered media attention, including features in Dutch publications and interviews on BBC Radio 4’s Woman’s Hour. She has also engaged in public speaking, including a TEDx Talk on flexible working. Her book, “Where’s My Happy Ending? Happily Ever After & All The Other Myths We Live By,” co-authored with Matt Farquharson, further explores societal expectations around relationships and family structures.
Demonstrating career progression and personal resilience, Whitehouse recently announced her pregnancy at 42, reflecting on the challenges and societal perspectives surrounding blended families. She emphasizes the importance of open communication regarding divorce and family reunification. Her personal experiences, including recurrent miscarriages, have led her to partner with organizations like Tommy’s, where she shares her story to reduce the stigma associated with baby loss and provide support to others. Her work consistently aims to foster an understanding of diverse family structures and individual journeys.
Curious about our offerings or have inquiries? We're eager to assist!
Just complete the form, and we'll respond promptly.