Oscar De La Hoya | Booking Agent | MN2S

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Oscar De La Hoya

Oscar De La Hoya has transitioned from Olympic gold medalist and multi-division world champion boxer to a successful boxing promoter and entrepreneur.

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Audience Reach

Past Works

TITLE Boxing

TITLE Boxing partnered with Oscar De La Hoya and Golden Boy Promotions to release new boxing gear.

BRAND PARTNERSHIPS

Golden Boy Promotions

Los Angeles-based Golden Boy Promotions was established in 2002 by 10-time world champion in six divisions Oscar De La Hoya. The company was established in 2002 by eight-time world champion (in six divisions) Oscar De La Hoya, borrowing his nickname "Golden Boy."

BRAND PARTNERSHIPS

Riyadh Season

Riyadh Season announced a new partnership with Oscar De La Hoya's Golden Boy Promotions, bringing 'Latino Night' to Saudi Arabia as part of a series of events.

BRAND PARTNERSHIPS

Bally's Corporation

Bally's Corporation and Oscar de la Hoya's KO Entertainment formed a partnership to innovate combat sports broadcasts and transform fan engagement.

BRAND PARTNERSHIPS

Tres Generaciones Tequila (Beam Global Spirits & Wine)

Beam Global Spirits & Wine and Tres Generaciones Tequila announced a long-term partnership with boxer Oscar de la Hoya.

BRAND PARTNERSHIPS

TravisMathew

Boxing legend Oscar De La Hoya teamed up with TravisMathew on a flash sale for charity.

BRAND PARTNERSHIPS

Casa Mexico Tequila

Oscar De La Hoya is a partner in Casa Mexico Tequila, alongside Mario Lopez and founder Don Buccio.

BRAND PARTNERSHIPS

EA Sports (Fight Night Round 3)

Oscar De La Hoya appeared on the front covers of the PS3, Xbox 360, and PSP versions of EA Sports' Fight Night Round 3.

BRAND PARTNERSHIPS

Knockout Kings (99 & 2001)

Oscar De La Hoya was a cover athlete on Knockout Kings 99 and Knockout Kings 2001.

BRAND PARTNERSHIPS

EMI International

EMI International released Oscar De La Hoya, a self-titled Latin pop album with 13 tracks.

BRAND PARTNERSHIPS

Mervyns

Debuted a line of casual, activewear-inspired apparel through Mervyns department stores.

BRAND PARTNERSHIPS

Fox / Fox Sports Net

Hosted a boxing reality television series, "The Next Great Champ," on Fox and Fox Sports Net.

BRAND PARTNERSHIPS

Simon & Schuster

Authored a children's picture book titled "Super Oscar," published by Simon & Schuster.

BRAND PARTNERSHIPS

Houston Dynamo

Golden Boy Enterprises acquired a 25% stake in the Major League Soccer club Houston Dynamo.

BRAND PARTNERSHIPS

HarperCollins

HarperCollins released De La Hoya's autobiography, "American Son: My Story."

BRAND PARTNERSHIPS

Pronosticos (Lottery)

Starred in a commercial for the Pronosticos lottery in Mexico alongside other Mexican boxing champions.

BRAND PARTNERSHIPS

USO

Visited U.S. military personnel in Kuwait and Iraq under the auspices of the USO, holding boxing clinics and greeting troops.

BRAND PARTNERSHIPS

Won National Junior Olympics 119-pound title (Age 15)

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1989

Won National Golden Gloves title in bantamweight division

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1990

Won U.S. National Championship at featherweight

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1990

Won a gold medal at the Goodwill Games

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1992

Won a gold medal in the lightweight division at the 1992 Barcelona Summer Olympics

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1992

Professional debut

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1994

Won first world title, WBO junior lightweight title

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1994

Won vacant WBO Lightweight title

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1995

Unified IBF lightweight title against Rafael Ruelas

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1996

Won lineal and WBC light welterweight championship against Julio César Chávez

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1997

Moved to welterweight and won lineal and WBC titles against Pernell Whitaker

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1997

Became The Ring Magazine's number-one ranked pound-for-pound fighter

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2001

Won WBC light middleweight title against Javier Castillejo

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2002

Won WBA (Unified), IBA, and vacant The Ring light middleweight titles against Fernando Vargas

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2004

Won WBO middleweight title against Felix Sturm, becoming the first boxer to win world titles in six different weight divisions

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2008

Inducted into the United States Olympic Hall of Fame

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2009

Retired from professional boxing

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About

Born on February 4, 1973, in East Los Angeles, California, Oscar De La Hoya comes from a boxing family, with his grandfather and father both having fought. He began boxing at age four, quickly developing into a formidable amateur fighter. De La Hoya achieved a significant milestone in 1989 by winning the National Golden Gloves title in the bantamweight division. In 1990, at age 17, he secured the U.S. National Championship at featherweight and became the youngest U.S. boxer at the Goodwill Games, where he earned a gold medal. His amateur career culminated in winning a gold medal at the 1992 Barcelona Summer Olympics in the lightweight division, a poignant achievement as it fulfilled his late mother’s dying wish. This Olympic victory earned him the enduring nickname “The Golden Boy.”

De La Hoya’s professional career began in 1992, spanning 16 years until his retirement in 2009. He won 11 world titles across six different weight classes, a notable accomplishment that solidified his status as one of boxing’s elite. Specific career highlights include winning his first world title, the WBO junior lightweight title, in his twelfth professional fight in 1994, and unifying the lightweight titles in 1995 against Rafael Ruelas. He later secured the WBC super lightweight title in 1996 by defeating Julio César Chávez and continued to move up in weight, winning the WBC welterweight title in 1997 against Pernell Whitaker. In 2001, he captured the WBC light middleweight title and further unified titles in 2002 against Fernando Vargas. He made history in 2004 by winning the WBO middleweight title, becoming the first boxer to win world titles in six weight divisions. De La Hoya generated approximately $700 million in pay-per-view income throughout his career.

Beyond the ring, De La Hoya founded Golden Boy Promotions in 2002, a successful combat sports promotional firm that has also expanded into MMA. He holds a 25% stake in the Houston Dynamo, an MLS club, demonstrating his diverse business interests. His autobiography, “American Son: My Story,” was released in 2008, and he has ventured into music with a Latin pop album nominated for a Grammy, and fashion with an activewear line for Mervyns. De La Hoya’s dedication to community is evident through his charitable foundation supporting underprivileged youth, including a significant donation to the De La Hoya Animo Charter High School in 2008.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

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