Rarri

Robin Basak Arayan, known professionally as Rarri, is a Dutch rapper and singer of Armenian descent. His early career began in the Netherlands under the alias Armoo, where he achieved success as a YouTuber and released Dutch-language songs that appeared on music charts. This early period established him as a public figure and artist in his home country.

Subsequently, Robin Basak Arayan relocated to the United States and adopted the stage name Rarri. This move marked a significant turning point in his career, leading to a shift towards English-spoken music and collaborations within the American music industry. His first official English release was the song “Bozoo,” which featured rapper 6ix9ine. This track quickly gained visibility, accumulating over 20 million streams on YouTube and establishing Rarri’s presence in the American hip-hop scene. Following this, he collaborated with Soulja Boy on the song “Jeopardy,” further raising his profile.

In 2020, Rarri released his debut album, “Universe 444,” which included collaborations with artists such as Trippie Redd. He has since continued to release singles and has announced work on a second studio album, with confirmed collaborations involving artists like Smokepurpp, Tory Lanez, and PnB Rock. Rarri’s career progression demonstrates a strategic evolution from a regional artist to one with international recognition, cultivating a network of collaborations and maintaining a consistent output of new music. His trajectory highlights a deliberate expansion of his artistic scope and audience.