Robin James is a London-based blogger, YouTuber, journalist, and the founder and CEO of the Man for Himself lifestyle brand. Through his social media and official website, Robin shares digital content geared towards men’s fashion, style and grooming, with tutorials, look-books, product reviews and hauls that encourage self-improvement on all fronts, exposing viewers to other interests like fine cuisine and mixology. Robin’s CV includes production, editing, and marketing roles at NBC Universal and their portfolio channels like E! Entertainment, and Syfy, as well as Channel 4, Sky Living Online, and ITV. He also writes a regular column for the Evening Standard.
The Scottish-born entrepreneur and freelancer boasts an MA in Politics and History from the University of Glasgow, and an MA in Broadcast Journalism from London’s City University, where he honed his video editing and reporting skills to produce a documentary dissertation on the music industry’s increasing use of auto-tune. Robin became a full-time freelancer in 2016 to focus on Man For Himself, and just three years later, has turned a passion project into a successful career. Fans can look forward to brand-new content on his YouTube channel every Thursday and Sunday.