Sophia Amoruso built Nasty Gal into a multi-million dollar fashion retailer and subsequently established Girlboss Media, focusing on empowering women entrepreneurs. After launching Nasty Gal Vintage as an eBay store in 2006, Sophia Amoruso rapidly transformed it into a multi-million dollar fashion retail enterprise. Managing all operational aspects, including styling, photography, product descriptions, and shipping, Amoruso grew the venture to approximately $1 million in annual revenue by 2006. In 2008, she strategically transitioned Nasty Gal into a standalone online retail website, further expanding its reach and market presence.
Nasty Gal subsequently experienced exponential growth, with revenue climbing from $223,000 in 2008 to nearly $23 million by 2011. At its peak, the company achieved $100 million in annual sales and employed over 200 individuals. This rapid success led to Inc. Magazine recognizing Nasty Gal as one of ‘the fastest growing companies’ in 2012, and Amoruso herself was named to Inc.
Magazine’s prestigious 30 Under 30 list in 2013. Her autobiography, #GIRLBOSS, published in 2014, chronicled her entrepreneurial journey and was later adapted into the critically acclaimed Netflix series Girlboss in 2016. That same year, Forbes acknowledged her as one of the richest self-made women in the world. Following her tenure, Amoruso founded Girlboss Media in 2017, a platform dedicated to empowering women entrepreneurs through editorial content, videos, and podcasts.
Girlboss Media actively supports and inspires women in the millennial generation, fostering their personal and professional development. The company also produces Girlboss Rallies, highly sought-after instructional events designed for aspiring young entrepreneurs across various industries. Amoruso continues her commitment to innovation and entrepreneurial support as the founder and managing partner of Trust Fund, a specialized venture capital firm. Launched to invest in pre-seed and seed-stage startups, Trust Fund further solidifies her role in identifying and nurturing the next generation of groundbreaking businesses.