Varli Singh

Varli Singh was born on November 15, 1977, in Cairo, Egypt. She developed an early interest in the culinary world, which later led her to become a restaurateur. Recognizing a gap in the representation of Indian cuisine within established food guides, Singh embarked on a mission to create a dedicated platform for it. This led to the creation of Varli Magazine, where she serves as founder and editor-in-chief, focusing on educating a global audience about Indian culinary traditions. Her entrepreneurial spirit also extended to the development of VarliWare kitchen equipment.

Singh’s career progressed with significant events aimed at promoting Indian cuisine. She launched the Varli Food Festival, an event designed to showcase Indian culinary talent and culture. In November 2012, she introduced the inaugural Varli Culinary Awards, which recognized achievements within the Indian food industry. Beyond her culinary endeavors, Singh has expanded into digital media, establishing a notable presence on TikTok. Her account, varlicious, has garnered over 1.4 million followers through comedy skits, often featuring her daughter, Deez. These videos frequently involve lighthearted disputes over food items, which they refer to as “yummilicious.”

In addition to her work in the culinary and digital content spheres, Varli Singh has also engaged in other creative fields. Her Instagram profile identifies her as an actor and a rapper, indicating a diverse range of artistic pursuits. She has two daughters, Deez and Samaira, with her husband. Her content on platforms like TikTok occasionally incorporates popular music, as seen in an October 2020 post featuring Zayn Malik’s song “Common,” demonstrating her engagement with contemporary cultural trends.