News | MN2S
Dermot Gallagher stars in Burberry’s new ‘A Good Sport’ campaign

News

3 July 2026

Dermot Gallagher stars in Burberry’s new ‘A Good Sport’ campaign

MN2S’s PR department has secured a new brand partnership for football referee, broadcaster and former Premier League official Dermot Gallagher, who features in Burberry's latest global campaign, A Good Sport....

Five Straight Weeks of Cycling. Five Straight Weeks of Doing Nothing About It.

News

3 July 2026

Five Straight Weeks of Cycling. Five Straight Weeks of Doing Nothing About It.

Endurance sports own the cultural moment. Almost no brand talent strategy is built around them. The 2026 Tour de France rolled out of Barcelona on 4 July and finishes on...

From Endorsement to Equity: How Founder-Backed Talent Are Redefining Brand Partnerships

News

30 June 2026

From Endorsement to Equity: How Founder-Backed Talent Are Redefining Brand Partnerships

When talent owns a stake in the brand, the partnership dynamic shifts from transactional to transformational. The creator economy is worth $214 billion in 2026 and growing at 22.5% annually....

Leylah Fernandez Becomes Canadian Red Cross Sustainer Movement Ambassador

News

25 June 2026

Leylah Fernandez Becomes Canadian Red Cross Sustainer Movement Ambassador

Canadian tennis star Leylah Fernandez joins the Canadian Red Cross as a Sustainer Movement ambassador, lending her growing public profile to a multi-year donor engagement campaign under the charity's Vision...

The Hottest Job Title in Marketing Right Now? Talent as Fake Employees

News

25 June 2026

The Hottest Job Title in Marketing Right Now? Talent as Fake Employees

Why brands are putting A-listers on the payroll, titles included Jennifer Lopez updated her LinkedIn. She's now CEO and pilot at Air Cruz. Gillian Anderson has a new title too,...

Laura Byrne Partners with Lyka Pet Food for Real Dog Food Storytelling on Instagram

News

23 June 2026

Laura Byrne Partners with Lyka Pet Food for Real Dog Food Storytelling on Instagram

Life Uncut co-host and ToniMay founder Laura Byrne teams up with Lyka Pet Food for an Instagram Stories campaign that turns ordinary dog mealtimes into trusted, conversion-ready content. Some brand...

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