AUTHENTIC BEAUTY CONCEPT Announces Suki Waterhouse as New Brand Ambassador | MN2S

Authentic Beauty Concept announced its latest collaboration, facilitated by MN2S with the multi-talented Suki Waterhouse.

 

AUTHENTIC BEAUTY CONCEPT is a holistic premium brand that embodies a commitment to sustainability and authentic beauty, co-created with a unique hairdresser collective to start a new path to beauty. Suki, who joins the brand as its new ambassador is renowned for her impactful presence across fashion, film, and music, brings a blend of authenticity and sophistication that perfectly aligns with the brand’s core values.

Her commitment to authenticity has marked Suki Waterhouse’s journey through the world of fashion and entertainment. Starting as a model in London at just 16, she quickly rose to prominence, working with iconic brands like Burberry and Tommy Hilfiger and gracing the covers of international editions of Vogue. Her transition into acting, with standout roles in Daisy Jones & The Six and The Girl Who Invented Kissing alongside her burgeoning music career, further showcases her diverse talents. Suki’s life has been a journey of balancing the fast-paced demands of her career with her personal growth. Her move to Los Angeles, recent motherhood, and the creation of her album, Memoir of a Sparklemuffin, illustrate her resilience and dedication.

 

As part of this collaboration, Authentic Beauty Concept and Suki Waterhouse are launching the limited-edition Twilly ABC x Suki Waterhouse. This versatile hair accessory, inspired by the bold floral prints set to dominate the Spring/Summer 2024 runways, is an embodiment of elegance and modernity. Drawing inspiration from a Fendi dress worn by Suki at the Met Gala and the whimsy of Dior’s Jardin Botanique collection, the Twilly seamlessly integrates key fashion trends, from tailored pieces to tropical vibrancy.

The Twilly ABC x Suki Waterhouse will be available as a Gift with Purchase (GwP) for Authentic Beauty Concept products, making it a must-have accessory for the upcoming fashion season. Suki Waterhouse’s commitment to clean beauty aligns perfectly with Authentic Beauty Concept’s philosophy.

“I was really drawn to Authentic Beauty Concept because they are sustainable, cruelty-free, and vegan. Their products are incredibly thoughtful, from packaging to performance. It’s about finding the best products that really work and are good for you.” – Suki Waterhouse

Her personal favorites from the brand include the Hydrate Cleanser, Replenish Mask, and Glow Spray Serum, all of which reflect her dedication to simplicity and authenticity in her beauty routine.
The collaboration between Suki and Authentic Beauty Concept is a celebration of true beauty.


“Authenticity means being incredibly specific about what you do and don’t like and being able to communicate that to the world around you,” – Suki explains.


This partnership mirrors her journey—embracing experiences that have shaped her authenticity and celebrating beauty that aligns with one’s true self. As Suki prepares to balance her thriving career and new role as a mother, this collaboration marks a new chapter in her life, one that she approaches with her signature go-with-the-flow attitude.


“This year is incredibly exciting. I’m going back on tour as a new mom, putting out a new record, and possibly shooting a movie. It’s a year of experiencing everything for the first time again,” she says.


Suki Waterhouse’s collaboration with Authentic Beauty Concept is an invitation to fans to embrace their own authentic beauty.

“Authentic beauty for me is about feeling and looking like myself. It’s about simplicity and ease,” she emphasizes.

 

CHECK OUT THE MN2S TALENT ROSTER TO BOOK MORE ACTORS AND CELEBRITIES.

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