“If you’re here to party, make some noise”
It is with heavy hearts that we reflect on the passing of our dear friend and esteemed client, Fatman Scoop, who died at the age of 56 this week. Known to the world as a booming voice in hip-hop and a larger-than-life personality, Fatman Scoop, born Isaac Freeman III, left an indelible mark on the music industry and the lives of countless fans across the globe. His legacy continues to resonate through the timeless tracks and unforgettable performances he gifted to the world. Our deepest condolences go out to his family, friends, and the countless fans who adored him.
Fatman Scoop was more than just a performer—he was a force of nature. His iconic voice, infectious energy, and dynamic presence made him a beloved figure in the music industry. Best known for his electrifying 2003 hit “Be Faithful,” Scoop had a unique ability to light up any dance floor. His collaborations with industry giants like Mariah Carey, Missy Elliott, and Timbaland turned tracks into anthems, and his work became synonymous with celebration and joy.
Beyond his musical achievements, Fatman Scoop was also a well-loved radio personality and television figure. His vibrant spirit and boundless enthusiasm shone just as brightly on air as they did on stage, making him a household name and a beloved public figure. Over his career, Fatman Scoop achieved numerous milestones. From lending his voice to the NFL’s 100th-anniversary ad campaign, , an iconic Super Bowl spot that will forever be etched in fans’ memories, to performing at the LA Giltinis halftime show his influence extended far beyond the recording studio. Fatman Scoop was also a guest on various culturally significant platforms, such as BBC’s Songs To Live By podcast
and Channel 4’s The Big Breakfast, where he took part in a memorable segment that showcased his larger-than-life personality (which you can watch here). His appearance on the show further underscored his status as a cultural icon who remained relevant decades after his initial breakthrough into the mainstream. Fatman Scoop’s enduring appeal was a testament to his talent and ability to connect with audiences across generations.
Fatman Scoop had been a valued member of the MN2S family for 15 years. His dedication to his craft and unwavering passion for music were evident in every project he undertook. Whether he was in the studio, on tour across Australia and New Zealand or working on a remix for Nicki Minaj’s “FTCU” his enthusiasm and love for music never wavered. His contributions to our podcast series, “MN2S Spotlight,” last year, where he shared insights from his storied career, were both inspiring and insightful.
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Fatman Scoop was not just a musician; he was also an entrepreneur with ventures in various industries. He approached these businesses with the same relentless drive and passion that characterized his music career. He once said “at some point, I want to be known for my business as opposed to my music,” highlighting the importance he placed on financial literacy and preparing for life beyond the stage. Even with his demanding schedule, Fatman Scoop maintained a rigorous daily routine that began at 3 a.m. His day was meticulously planned, from working on new music to managing his businesses. Despite the challenges, he never lost sight of his responsibilities or his love for what he did.
Fatman Scoop’s journey in the music industry was as inspiring as it was unique. From his beginnings as a rapper to becoming an industry icon, he remained grounded, focused, and driven by a deep sense of responsibility and love for his craft. He often reflected on the importance of consistency, passion, and perseverance—qualities that not only defined his career but also the legacy he leaves behind.
His story is also one of deep love and support, particularly from his mother, who encouraged him to pursue his dreams. Her unwavering belief in his talent created a safe space for him to develop his craft, and he often credited her with being a significant influence on his success. His dedication to his family was equally strong, and he took great pride in helping to put his brother through school thanks to his shows.
“I said to myself, I gotta put my brother through school. If I can make $500 per show, all I need to do is 100 shows for the first year, for the first $50,000. These first 100 shows have become 29 years of working 49 weeks a year.”
Fatman Scoop’s passing is a monumental loss to the world of music, but his influence will continue to be felt for generations. He was a man of immense talent, unyielding dedication, and a heart full of love for his art and his fans. While we mourn his loss, we also celebrate the incredible life he lived and the countless lives he touched through his music
Rest in peace, Fatman Scoop. Your legacy will live on, lighting up dance floors and inspiring artists for years to come.