In 2025, TikTok has introduced two major features designed to support music creators.
TikTok for Artists and Songwriter Features. These tools go beyond viral trends, they offer artists real insights, creative control, and direct connections with fans. If you’re an artist signed to MN2S or looking to elevate your presence on TikTok, here’s everything you need to know.
What Is TikTok for Artists?
Launched globally in June 2025, TikTok for Artists is a brand-new platform that gives you deep insights into how your music is performing on TikTok and tools to better promote your releases.
What You Get:
- Song Performance Data: See real-time stats on how often your music is used in videos, how many views those videos are getting, and how people are engaging.
- Post Analytics: Track how your own TikToks are performing from views and likes to completion rates.
- Fan Insights: Understand who your audience is, where they’re from, what language they speak, and how they engage with your content.
- Pre-Release Feature: Let your fans pre-save your next song directly from TikTok to Spotify or Apple Music.
- Tips & Guides: Learn how to use TikTok’s tools effectively with built-in education resources.
Why It’s Important:
TikTok for Artists gives you the power to grow your audience, test ideas, and make smarter decisions — all with direct access to your data.
New Songwriter Features: Recognition for Creators Behind the Scenes
If you’re also a songwriter (or work closely with one), TikTok’s new beta Songwriter Features (launched in July 2025) are all about giving credit where it’s due and creating new opportunities to connect with fans.
How It Works:
- Songwriter Badge: Songwriters can now get officially recognized on TikTok with a visible badge on their profiles.
- Music Tab: A new tab collects all the tracks you’ve written or co-written in one place, making discovery easy.
- Campaign Features: Combine this with tools like the Add to Music App and #BehindTheSong to share the story behind your music.
Why It’s Worth Exploring:
These tools allow you to spotlight your songwriting skills, build your brand, and attract fans who care about how songs are made not just who performs them.
Learn About Songwriter Features
How You Can Use These Tools as an Artist
| What to Do | What It Gives You | How to Start |
|---|---|---|
| Set up TikTok for Artists | Insights, stats, and campaign tools | Claim your artist profile and connect it to your TikTok |
| Use the Pre-Release Tool | Let fans pre-save your next track | Enable pre-save when uploading upcoming releases |
| Watch your analytics | Know what content works best | Log in regularly and use the data to plan your posts |
| Get songwriter credit | Visibility and recognition as a writer | Apply for the Songwriter beta or ask your team to support the setup |
| Tell your story | Deeper fan connection | Use hashtags like #BehindTheSong and share your creative process |
Whether you’re dropping singles, writing for others, or both, TikTok’s new features are designed to give artists like you more control, better data, and more ways to connect with your audience. At MN2S, we’re here to help you make the most of these tools and build smart, creative campaigns that work.
Further Reading