Apple Music will stream DJ mixes and remixes that copyright issues had previously rendered unavailable after a new deal with Dubset Media Holdings.
This announcement means Apple Music will now be able to stream DJ sets featuring multiple tracks and remixes that have never before hit major subscription-based streaming platforms.
Apple will do this without breaching copyright using software created by Dubset. Thanks to deals with over 14,000 labels and publishers, Dubset’s software analyses remixes and DJ sets to identify individual songs or samples of songs, and attribute royalties to the relevant parties, be that record labels, songwriters or artists. So far payment figures have not been announced, but it is expected that Dubset will receive a significant cut of the revenue from each stream, as hopefully will the creator of the mix.
This new deal may have a knock-on effect on services like Soundcloud and Mixcloud, the former of which has so far appeared to struggle with issues of copyright – though as we have mentioned in a previous feature, that might change – and the latter of which hosts DJ mixes on a commercial radio license.
Apple’s historical dominance of digital music may mean their newly DJ-friendly streaming service has the upper hand on these platforms. But according to DJ Mag Dubset does have intentions of partnering up with other streaming providers.
If implemented well, this software could be a way of addressing copyright issues that have hindered the streaming of DJ mixes for years, finally bringing this important part of electronic music into the online world.
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