The world’s oldest living Olympic champion was booked for a campaign centred around the slogan #StrongerTogether.
Agnes Keleti was booked by the IOC for a multi-channel campaign aiming to get fans inspired for the Tokyo 2020 games. Appearing in posts across Twitter, Instagram and Facebook and in a two-minute short film on YouTube, Agnes Keleti is depicted watching archive footage of historic Olympic games, with the tagline “Together we are stronger than the darkness can ever be. At age 100, Agnes Keleti is the oldest living Olympic Champion. In her century, what did Agnes see?”
Agnes Keleti is a 10-time Olympic medallist, world champion artistic gymnast, and coach. At 100 years of age, she is the oldest living Olympic champion. Representing Hungary in the Olympic Games, she earned five gold medals, three silver medals and two bronzes, becoming the most successful athlete at the 1956 Summer Olympics.