Gabbie Hanna is an American internet personality, singer-songwriter, and author known for her engaging content on platforms like Vine and YouTube, and her success as a New York Times Best-Selling author.
Gabbie Hanna worked for a marketing company that sold novelty products inside of Sam's Clubs, where she quickly became the number one salesperson.
After moving to Los Angeles, CA, Gabbie Hanna worked for BuzzFeed before leaving to focus on her YouTube and Vine platforms.
Gabbie Hanna headlined the inaugural Patreon Assembly, a creator summit, on November 2, 2019.
After a social media hiatus from February 2023 to March 2024, Gabbie Hanna re-emerged as a YMCA fitness instructor in her hometown of New Castle, Pennsylvania.
Gabrielle Hanna was born on February 7, 1991, in New Castle, Pennsylvania. She pursued higher education at the University of Pittsburgh, graduating in 2013 with a degree in psychology and communications. Following her graduation, Hanna commenced her career in a marketing company, where she demonstrated notable sales acumen, achieving the position of top salesperson in the US for the company. This led to her relocation to Cleveland, Ohio, to assist in establishing a new branch. However, she subsequently left the company upon recognizing that its business model resembled a pyramid scheme. Her early experiences in roles requiring communication and direct engagement provided a foundation for her future endeavors in digital media.
Hanna began creating short-form comedic skits on Vine in late 2013, quickly building a substantial following of approximately five million. In 2014, she launched her YouTube channel, initially named ‘The Gabbie Show,’ later retitled to ‘Gabbie Hanna’ in 2017, and subsequently reverted to ‘The Gabbie Show’ in 2021. After the closure of Vine in 2016, Hanna intensified her focus on her YouTube presence, expanding her content to include storytime videos, collaborations, song covers, and original music. Her career progression included a period working with BuzzFeed in Los Angeles before she dedicated herself fully to her independent platforms. In 2015, alongside Matt Steffanina, she won the fourth season of the web-series ‘Dance Showdown’. This diversification of content and platform engagement highlighted her adaptability and commitment to a performance-based career.
Her artistic pursuits expanded into music and literature. In 2017, Hanna released her debut single, “Out Loud,” along with her first poetry collection, ‘Adultolescence,’ which became a New York Times Best Seller. The following years saw the release of her debut EP, ‘2WayMirror,’ in 2019, and her second EP, ‘Bad Karma,’ in 2020. Her second poetry book, ‘Dandelion,’ also achieved New York Times Best Seller status in 2020. Her debut album, ‘Trauma Queen,’ was released in 2022, followed by ‘This Time Next Year’ in late 2022. Hanna has also ventured into television, co-hosting MTV’s ‘Total Request Live’ in 2017 and appearing in web series such as ‘Escape the Night’. These achievements demonstrate her consistent output across various creative fields.
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