Elias Soriano

Elias Soriano is a vocalist and musician, best known as the lead singer of the Fort Lauderdale, Florida-based heavy metal band Nonpoint. Soriano, alongside drummer Robb Rivera, founded Nonpoint in 1997, evolving from an earlier project called Nonpoint Factor. Under Soriano’s leadership, Nonpoint independently released their first album, “Separate Yourself,” in late 1997, followed by “Struggle” (1999) on Jugular Records. The band then signed with MCA Records, releasing their major label debut “Statement” in 2000, which reached No. 166 on the Billboard 200 chart. Nonpoint continued to release albums on various labels, including Lava Records and Bieler Bros. Records, with notable singles like “Bullet with a Name” featured in “WWE SmackDown vs. Raw 2007” and “The Condemned.”

A significant career turning point for Soriano and Nonpoint arrived in 2021 when they launched their independent record label, 361 Degrees Records LLC. This move marked a return to their roots of self-release, granting Soriano greater creative control and the ability to manage the band’s output directly. This new phase allowed Nonpoint to explore diverse projects, including the production of merchandise, live streams, and appearances on podcasts, as well as new musical collaborations such as Arcade Assembly with Cris Hodges of Grey Daze, which saw the release of their collaboration “Nothing’s Real” in 2024. Soriano has expressed his enjoyment of the strategic and business aspects of running an independent label, valuing the direct engagement with fans and the flexibility to pursue long-term creative concepts.

Throughout his career, Soriano has navigated the evolving music industry, adapting to changes in promotion and fan interaction, from early internet platforms like MySpace to current social media. He has consistently championed authenticity and connection with the audience. His recent work often incorporates deeper production and musical stylings, reflecting a blend of returning to basics and experimenting with new sounds. Soriano also remains dedicated to broader social causes, particularly focusing on the welfare and future of children, emphasizing the importance of nurturing the next generation.