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United States Gillie Da King has transitioned from a prominent figure in the Philadelphia rap scene to a successful podcaster and entrepreneur, leveraging his influence for brand collaborations and community engagement.
Gillie Da King launched his cannabis brand 'Gillie Grows' in collaboration with Insa, a cannabis cultivator based in Pennsylvania. This partnership resulted in the release of three signature strains: Purp 30, Mule Kick, and Gillie W'.
Gillie Da King became a co-owner of Noggin Boss, a company known for custom oversized hats.
Gillie Da King and Wallo267's podcast 'Million Dollaz Worth of Game' is hosted and distributed by Barstool Sports.
Gillie Da King and Wallo267 signed with WME to expand the 'Million Dollaz' brand across unscripted, touring, literary, and other ventures.
Nasir Fard, professionally known as Gillie Da King, and formerly Gillie Da Kid, was born on January 1, 1984, in North Philadelphia. His career in music began in the late 1990s as a member of the underground rap group Major Figgas. The group signed with RuffNation Records and released “Figgas 4 Life” in 2000, an album that charted on the Billboard 200 and Top R&B/Hip-Hop albums. Following the dissolution of Major Figgas, Gillie Da King pursued a solo career, signing with Cash Money Records, though he did not release music through the label. After leaving Cash Money in 2006, he became an independent artist, releasing albums such as “King of Philly” (2008), “I Am Philly” (2009), “Welcome to Gilladelphia” (2015), and “Millions Dollars Worth of Game” (2017).
In 2017, Gillie Da King, alongside his cousin Wallo267, launched the podcast “Million Dollaz Worth of Game.” This weekly podcast quickly gained popularity, airing on Barstool Sports and featuring interviews with notable figures including Colorado football coach Deion Sanders, rapper Ice Cube, and NBA player Tyrese Maxey. The podcast has become a significant platform, contributing to their brand expansion across various media. Beyond his work in music and podcasting, Gillie Da King has engaged in brand partnerships and has been recognized as a visible figure in local culture, especially through his enthusiastic support for the Philadelphia Eagles during their 2024 season, becoming an unofficial hype man for the team.
Gillie Da King’s career reflects a sustained presence in entertainment and media, marked by adaptation and diversification. His work has transitioned from music creation and performance to content creation and brand development, including co-ownership in a company focused on custom headwear and the launch of his own cannabis brand. These ventures demonstrate an evolution from a musical artist to a multifaceted entrepreneur, utilizing his public persona to establish business relationships and expand his influence beyond traditional music industry pathways.
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