Jen Rubio is a co-founder and former CEO of Away, a global lifestyle brand recognized for transforming the travel experience through thoughtful design and community-focused marketing. After her pivotal role as Head of Social Media at Warby Parker in 2011, Jen Rubio went on to establish a distinguished career in brand innovation and entrepreneurship. At Warby Parker, she led early content and partnership initiatives, playing a crucial role in shaping the brand’s initial digital footprint and engagement strategies. In 2013, Rubio relocated to London, taking on the significant position of Global Director of Innovation for the fashion brand AllSaints.
In 2025, Jen Rubio transitioned from her CEO role to become the Executive Chair of Away. In this capacity, she continues to provide high-level strategic oversight and guidance, reinforcing Aways mission to innovate within the travel sector and maintain its position as a global lifestyle brand. Her career trajectory underscores a consistent ability to build and scale impactful brands through pioneering marketing strategies, strategic partnerships, and a deep understanding of evolving consumer demands.