Matthew Nelson is an accomplished singer-songwriter, musician, and producer, known for his multi-platinum success with the band Nelson and his extensive work in music production and composition for various brands.
Matthew partnered with John Hernandez to launch Gnome Attack, a company focused on writing and producing custom music for brands and advertising campaigns.
Matthew Nelson was appointed Managing Director at Storefront Music, an original music, sound design, and audio post company. In this role, he focuses on building the company's advertising and branding business.
Prior to joining Storefront Music, Matthew Nelson served as Executive Creative Producer at Yessian Music, contributing his industry experience to their creative projects.
Matthew Nelson has created custom brand work as a composer for Hot Wheels.
Matthew Nelson has created custom brand work as a composer for Rockstar Games.
Matthew Nelson has created custom brand work as a composer for WESC.
Matthew Nelson has worked on publisher and label projects with Roundhill/Zync as an engineer and songwriter.
Matthew Nelson has worked on publisher and label projects with Sony ATV as an engineer and songwriter.
Matthew Nelson has worked on publisher and label projects with Epidemic Sound as an engineer and songwriter.
As Managing Director at Storefront Music, Nelson focused on building their advertising and branding business, following recent campaigns for clients like Wells Fargo.
Storefront Music, where Matt Nelson served as Managing Director, has worked with brands including Nike.
Storefront Music, where Matt Nelson served as Managing Director, has worked with brands including Apple.
Storefront Music, where Matt Nelson served as Managing Director, has worked with brands including American Express.
Storefront Music, where Matt Nelson served as Managing Director, has worked with brands including Chevy.
Storefront Music, where Matt Nelson served as Managing Director, has worked with brands including the NBA.
Matthew Gray Nelson was born on September 20, 1967, in Santa Monica, California. Along with his twin brother Gunnar, Matthew is a member of the band Nelson, which achieved significant success in the early 1990s. Their debut album, “After the Rain,” released on June 26, 1990, sold over 3 million copies and was certified double platinum by the RIAA. The album featured the number one hit single “(Can’t Live Without Your) Love and Affection,” which topped Billboard’s Hot 100, and other notable singles like “After the Rain,” “More Than Ever,” and “Only Time Will Tell.” Matthew and Gunnar are also recognized in the Guinness Book of World Records as the only family with three successive generations to achieve a number one record, following their father Ricky Nelson and grandparents Ozzie and Harriet Nelson. Their early musical journey began in the 1980s, performing as Strange Agents and The Nelsons in the Los Angeles club scene.
After their success with “After the Rain,” Nelson faced challenges with their record label, Geffen Records, leading to creative differences regarding their follow-up album, “Imaginator.” Despite these issues, they continued to produce music, eventually releasing “Because They Can” in 1995 and “Imaginator” shortly thereafter through Victor Entertainment. This period marked a turning point as they established their own label, Stone Canyon Records, allowing for independent releases such as “The Silence Is Broken” (1997) and “Life” (1999). Matthew and Gunnar also expanded their musical endeavors with the country album “Brother Harmony” (2000), billed as The Nelsons, and a tribute album to their father, “Like Father, Like Sons” (2000).
Beyond his work with Nelson, Matthew has pursued a career in music production and composition for advertising and brands. He co-founded Gnome Attack with John Hernandez, focusing on creating custom music for commercials and brand campaigns. Matthew has also held roles as Executive Creative Producer at Yessian Music and Managing Director at Storefront Music, where he focused on expanding the company’s advertising and branding portfolio. His brand collaborations include projects for Hot Wheels, Rockstar Games, WESC, Wells Fargo, Nike, Apple, American Express, Chevy, and the NBA. Matthew’s diverse background in performance, songwriting, and production demonstrates his adaptability and sustained relevance in the music industry.
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