Michael Treacy

An internationally recognised expert on business process transformation and corporate strategy, Michael Treacy is the founder and President of Treacy & Company. With over three decades of experience helping companies achieve market leadership, his thoughts on growth disciplines and customer value propositions have helped to reshape strategies and improve top and bottom line performances at companies around the world. He is also a New York Times and Business Week bestselling author, a frequent contributor to the Harvard Business Review and has had countless articles published in top magazines and journals.

Treacy gained a Bachelor degree in engineering from the University of Toronto, and later earned a doctorate from the Massachusetts Institute of Technology (MIT), and his hugely successful ideas about strategy and business transformation have developed thanks to his experience as an academic at MIT. Treacy’s first bestseller –The Discipline of Market Leaders – which he co-authored with Fred Wiersema , outlined the principles of leadership in a competitive marketplace and became a guideline to companies of all sizes, and his second title Double Digit Growth: How Companies Achieve It No Matter What became a Business Week bestseller.

Treacy has served as a board member for several new ventures and buyouts, and he is currently taking part in a major research study to understand the performance discipline that allows some companies to perform highly whilst others struggle.