Natasha Yi is an American model, actress, radio personality, and podcaster who is best known to mainstream audiences for being the first (and only) Asian model to become one of Barker’s Beauties on The Price is Right, one of America’s longest-running game shows. She has also modelled for the likes of Playboy, FHM, Vanity Fair, and Maxim, to name a few. In the years since then, she has continued to model and is massively popular on Instagram where she has over 2 million followers.

Yi was born in Massachussetts in 1979. She began modelling in the 1990s and was soon making appearances in Playboy videos too. After a couple of minor film roles, she had a complete change of tack in 2005 when she appeared in several episodes of The Price is Right, one of the most wholesome family entertainment shows imaginable.

In the years since, Yi has continued to model but has been equally busy behind the scenes, setting up a successful production company called Yazook, which develops programming for television, radio, and internet streaming services. She has also diversified into radio and podcasting, joining the controversial talk show The Dog House and starting a popular podcast called Between JV and Natasha Yi, which can be heard on all good streaming services and has over 10,000 subscribers on YouTube.