Roberto Duran, known as 'Manos de Piedra' (Hands of Stone), is a Panamanian former professional boxer who attained world championships in four different weight classes: lightweight, welterweight, light middleweight, and middleweight.
Roberto Duran wore a Viceroy shirt, indicating a sponsorship from the brand.
Collaboration with Bespoke Boxing to create a boxing robe for a fight week.
Roberto Duran is associated with TITLE Boxing, with merchandise available under the brand.
Roberto Duran is the brand ambassador for Panama Blue, a premium bottled water brand in Panama.
Roberto Duran appeared in a commercial for 7up with Sugar Ray Leonard.
Roberto Duran visited the UK headquarters of fashion watch brand Holler.
Roberto Duran has been endorsed by major brands such as Nike.
Roberto Duran has been endorsed by major brands such as Everlast.
Roberto Duran has been endorsed by major brands such as Reebok.
Roberto Carlos Durán Samaniego was born on June 16, 1951, in Guararé, Panama. He grew up in the El Chorrillo slums of Panama City and began sparring at the Neco de La Guardia gymnasium as a child. He turned professional in February 1968 at the age of 16. Duran’s fighting style was characterized by his versatility as a technical brawler and pressure fighter, earning him his enduring nickname. His professional career spanned five decades, from 1968 to 2001, a rare achievement in boxing.
Duran’s early career saw him achieve an impressive 31 consecutive professional wins. He captured his first major world title, the WBA Lightweight Championship, in June 1972 at Madison Square Garden by defeating Ken Buchanan. He successfully defended this title twelve times, with eleven of these victories coming by knockout. A significant moment in his lightweight career was avenging his earlier non-title loss to Esteban De Jesús with an eleventh-round knockout in 1974. He later unified the lightweight titles by defeating De Jesús again in 1978, securing the WBC Lightweight Championship.
Transitioning to welterweight, Duran won the WBC Welterweight title in June 1980 by defeating the undefeated Sugar Ray Leonard in a fight known as “The Brawl in Montreal.” After a controversial rematch loss where he uttered “No Más,” Duran moved up in weight. He won the WBA Light Middleweight title on his 32nd birthday in June 1983, defeating Davey Moore. In 1989, at 37, he claimed his fourth world title, the WBC Middleweight Championship, by defeating Iran Barkley in a bout named “Fight of the Year” by The Ring magazine. Duran officially retired in January 2002 at age 50 following a car crash, finishing his career with a record of 103 wins, 16 losses, and 70 knockouts.
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