Selema “Sal” Masekela, an acclaimed American television host, sports commentator, actor, and singer, has left an indelible mark on the entertainment and sports industry. Born into a family rooted in music, Masekela is the son of the iconic South African jazz legend Hugh Masekela. His global upbringing, traveling alongside his father, has profoundly influenced his diverse talents.
Masekela’s broadcasting journey began in 2003 as an NBA sideline reporter for ESPN, later co-hosting E! Network’s The Daily 10 entertainment show. He became a fixture at ESPN, hosting the X Games and Winter X Games for over a decade and covering the 2010 FIFA World Cup in South Africa. His reporting prowess earned him critical acclaim, and he released the series “Umlando – Through my Father’s Eyes,” featuring insightful glimpses into his life with his father during the tournament.
In 2012, Masekela joined NBC and NBC Sports Network, making his Olympic broadcasting debut at the 2014 Winter Olympics in Sochi. His portfolio also includes hosting the Red Bull Signature Series for NBC, the Summer and Winter X Games for ESPN, and the award-winning VICE WORLD OF SPORTS.
Beyond the screen, Masekela is a multifaceted artist, inheriting his father’s musical talents. His band, Alekesam, has contributed to the entertainment world with singles like “Oh Shante (feat. Too Short)” and appearances on Entourage.
A socially conscious entrepreneur, Masekela owns Art of Craft, a clothing company that donates a portion of its sales to charity. He is deeply involved in philanthropy, co-founding Stoked Mentoring to mentor at-risk youth through action sports. Masekela also serves on the advisory boards of The Lunchbox Fund, supporting students in Soweto, and The Skatepark Project, dedicated to building skateboarding parks for kids. His unwavering support for organizations like the Surfrider Foundation and Life Rolls On underscores his commitment to making a positive impact beyond the spotlight.