Vicente Fox | Booking Agent | Talent Roster | MN2S

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Vicente Fox

Vicente Fox is a former President of Mexico and a prominent advocate for education and drug policy reform.

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Past Works

Centro Fox

Fox's main focus now is running Centro Fox — a nonprofit foundation dedicated to developing young leaders in Mexico and Latin America — with his wife and former staff.

BRAND PARTNERSHIPS

The Coca-Cola Company

After retiring from Coca-Cola in 1980, President Fox returned to Guanajuato to help run the family business. He eventually became President of the company for Mexico and Latin America, and under his leadership, Coke became Mexico's top-selling soft drink.

BRAND PARTNERSHIPS

Partnership for Prosperity

President Vicente Fox and President George W. Bush launched the Partnership for Prosperity in September 2001, to build on the strong and long-standing bonds.

BRAND PARTNERSHIPS

Seguro Popular

Considered a social-welfare promoter, along with Julio Frenk Mora formulated, signed and implemented the Seguro Popular who helped circa 55 million independent workers.

BRAND PARTNERSHIPS

Startup Tucson

Arizona Public Media sat down with the businessman and former president of Mexico about the partnership with Startup Tucson, NAFTA and the future of trade.

BRAND PARTNERSHIPS

Centrist Democrat International

He is currently the co-president of the Centrist Democrat International, an international organization of centre-right political parties.

BRAND PARTNERSHIPS

UST Global

Centro Fox was joining hands with UST Global to transform Mexico into a world-class technological economy. Fox stated in a press release that "UST Global is partnering Centro Fox to help accomplish nothing less than the transformation of my country into a world-class technology economy . . . . Together, we will establish Mexico at the forefront of the information technology revolution in the region."

BRAND PARTNERSHIPS

High Times

In 2018, Fox joined the High Times board of directors. He left the board in 2020 over concerns surrounding the company's stock offering.

BRAND PARTNERSHIPS
1964

Received Bachelor's degree in Business Administration

MILESTONE
before 1979

Became President and Chief Executive of Coca-Cola Mexico

MILESTONE
1988

Elected to federal Chamber of Deputies

MILESTONE
1995

Elected Governor of Guanajuato

MILESTONE
2000

Elected President of Mexico

MILESTONE
December 1, 2000

Assumed office as President of Mexico

MILESTONE
July 2, 2001

Remarried Marta Sahagún

MILESTONE
November 30, 2006

Ended presidential term

MILESTONE
2007

Elected Co-president of Centrist Democrat International

MILESTONE
2007

Published autobiography, Revolution of Hope

MILESTONE
2018

Joined the High Times board of directors

MILESTONE

About

Vicente Fox Quesada, born on July 2, 1942, in Mexico City, spent his early years at the family ranch in Guanajuato. After earning a Bachelor’s degree in Business Administration from Universidad Iberoamericana in 1964 and a certificate in management skills from Harvard Business School in 1974, he began his career at The Coca-Cola Company. Starting in 1964 as a route supervisor, he quickly rose through the ranks, becoming President and Chief Executive of Coca-Cola Mexico. Under his leadership, Coca-Cola’s sales in Mexico increased significantly, making it the country’s top-selling soft drink. He resigned from Coca-Cola in 1979.

After his business career, Fox transitioned into public service and politics. In 1988, he was elected to the federal Chamber of Deputies, representing Guanajuato. His political career advanced when he was elected Governor of Guanajuato in 1995, where he served until 1999. During his governorship, he focused on government efficiency, transparency, and economic development, promoting small businesses and creating a loan system for the poor. These efforts contributed to Guanajuato becoming the fifth most important Mexican state economy.

In 2000, Vicente Fox made history by winning the presidential election with 43% of the popular vote, becoming the first president not from the Institutional Revolutionary Party (PRI) since 1929. His presidency, from 2000 to 2006, focused on neoliberal economic policies and social welfare initiatives, such as the Seguro Popular, which provided health coverage to approximately 55 million independent workers. Post-presidency, Fox has been active in public speaking, advocating for drug policy reform, and developing the Vicente Fox Center of Studies, Library, and Museum, dedicated to fostering young leaders in Mexico and Latin America.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

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