MN2S are pleased to welcome Grammy-winning musician and producer Zaytoven to our live roster.
Multi-platinum selling producer Zaytoven has amassed a striking collection of hits over a career that’s seen him work alongside Drake, Migos, Travis Scott, Lil Uzi Vert, Rick Ross, Usher and more. Widely credited for helping to carve out the signature sonics of international trap-stars Gucci Mane, Future and Migos, he has a flair for shaping raw talent, turning unique and talented individuals into household names while playing a pivotal role in the popularisation of the gritty Atlanta trap sound in the wider hip-hop community.
Until recently, Zaytoven has remained behind the mixing desk, crafting beats for some of hip-hop’s most influential players. 2018 saw the producer step into the spotlight, embarking on a cross-country tour and releasing his debut album Trap Holizay, with contributions from a who’s-who of American trap, rap and hip-hop: Gucci Mane, Future, Migos, Lil Uzi Vert, 2 Chainz, Jeremih, Kodak Black, Pusha-T, and 21 Savage all contributed. (Now that’s what I call a guest list).
Zaytoven recently stopped by at the NPR offices to record a Tiny Desk Concert as part of Future’s supporting band. However, when the trap superstar couldn’t make it, Zaytoven stepped up, stole the show and made the concert his own. Check it out below.
Zaytoven has been doing his thing since the late ’90s, but the Atlanta-based beat-maker and musician continues to work with the same pace and fervour that helped him reach the top of his game. Outside of the studio, Zaytoven has become an renowned DJ, songwriter and live instrumentalist. His talents as a performer have earned him invites to support the circle of artists he produces for: in 2016, Zaytoven was the opening act for Gucci’s Welcome Home concert at Atlanta’s Fox Theatre, performing at the BET Hip-Hop Awards and Jimmy Kimmel Live before recording an incredible NPR Tiny Desk Concert. He has also shared a stage with trap heavyweights Future and Migos. Though he’s reached dizzying heights in his music career, Zaytoven hasn’t forgotten where he came from. As head of the family-run non-profit Zay Area Foundation, he gives back to the community that he came from by serving those that are less fortunate.
A true veteran of the US hip-hop scene, Zaytoven has a formidable reputation with the talents and connections to back it up. After earning considerable acclaim as one of America’s most visionary producers and hit-makers over the past two decades, he’s now stepping into the limelight as a solo artist, ready to continue on the path to global domination.