Three Best Social Media Tools | Features | MN2S

If you’re not yet using these tools – you’re missing out.

As every marketer knows, social media is one of the most important ways to reach your audience in 2018 – but that doesn’t mean it’s easy. If you’re advertising an event to the general public you need to have your wits about you when it comes to engaging potential attendees and translating that engagement into ticket sales or reservations. Even events that are free for attendees won’t fill up without some serious hard work on your part – but using these social media tools will help to take some of the work off your shoulders. Keep reading to find out more:

Buffer

Buffer is no newbie to the social scene, it’s an oldie but a goodie. There’s a reason it’s the first tool on this list, and that’s because it’s reliable and easy to use. So what does Buffer offer you? It allows you to schedule content and posts it at the best time to reach as high a proportion of your audience as possible. You can post content across Facebook, Twitter and Instagram using the same easy to use dashboard, and you can track engagement easily.

buffer social media

For an event planner, that means that you can schedule posts about your event far in advance – you can sit down and do every post for the next three months if it makes life easier for you! You can also see at a glance from your engagement stats the types of post that are working, and those that aren’t, so you can customise your content in the future.

Rafflecopter

A giveaway can be a brilliant way to spread the word about your event and gain you some (almost) free publicity. But competitions can be difficult to administer, and you need to make sure you’re gaining something if you’re giving away valuable tickets. Rafflecopter not only makes running a contest through your social channels a walk in the park, but entrants can increase their chance of winning by completing actions. These could be things like liking your Facebook page, subscribing to your newsletter or retweeting something – all things that will help to raise the profile of your event and your business more broadly.

Boostable

boostable social media

Advertising on social media can be subtle, impactful and very cost effective, with low spends yielding high results. Boostable allows you to optimise your adverts on Facebook and Twitter with easy to interpret feedback and custom crafted target audiences. By using this tool, you’ll be making an already cost effective method of advertising your event even more so – what’s not to like?

Social media tools for events

Social media management tools for events Buffer, Rafflecopter and Boostable can help to reduce your workload and increase the number of tickets that you sell. If you’re looking for another great way to make your event a hot ticket, why not chat to talent agencies like us about how celebrity hire could make your event unmissable?

Related articles:

How to Design an Immersive Experience
Put Storytelling at the Heart of your Events
Engage Your Audience at Your Next Event

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