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United States ASAP Rocky is an American rapper, songwriter, record producer, and actor. He is known for his musical contributions as a solo artist and as a member of the hip hop collective A$AP Mob.
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Request A ShowLong-standing collaboration including the A$AP Rocky x PUMA collection, which fuses streetwear and high fashion. He also accepted the Collaboration of the Year Award with Puma at FNAA 2024.
Collaborated on a capsule collection as part of Moncler's Genius project, offering unique outerwear designs.
Collaborated with the high-profile fashion designer on various projects.
Released a capsule collection in 2016 called GUE$$, inspired by his appreciation for the brand's vintage 90s clothing.
Appeared in campaigns for the fashion brand.
Appeared in campaigns for the luxury fashion brand.
Partnered in 2012 to release a line of graphic t-shirts, crewneck sweaters, and hoodies.
Joined Ray-Ban as Creative Director, bringing together his vision and the iconic eyewear brand.
Appeared in a TV Commercial titled "Grow Up: Get a Job" for the German car manufacturer.
Launched his own brand of whisky.
Collaborated on Guilty perfume advertisements.
Collaborated on a campaign based on paparazzi candids.
Rakim Athelston Mayers, known professionally as ASAP Rocky, was born on October 3, 1988, in Harlem, Manhattan. His early life was shaped by significant personal challenges; his father was incarcerated when Mayers was 12 and passed away in 2012, and his older brother was killed when Mayers was 13. These events led him to pursue rapping seriously, having started at age eight and learning from his older brother. He grew up admiring Harlem-based rap group the Diplomats and was also influenced by Mobb Deep, Three 6 Mafia, UGK, Run DMC, Wu-Tang Clan, and Bone Thugs-n-Harmony. His experiences with homelessness during his teenage years further contributed to his artistic perspective.
Mayers joined the A$AP Mob collective in 2007, a group of artists who shared interests in music and fashion. He gained significant traction in 2011 with the release of his single “Purple Swag” and later “Peso,” which received radio airplay. This success led to a record deal with Polo Grounds Music, RCA Records, and Sony Music Entertainment, under which he released his debut mixtape, “Live. Love. A$AP,” to critical acclaim. His debut studio album, “Long. Live. A$AP” (2013), debuted atop the Billboard 200 and achieved double platinum certification. He continued this success with his second album, “At. Long. Last. A$AP” (2015), which also topped the charts and earned critical praise. His third album, “Testing” (2018), debuted within the Billboard 200’s top five.
Beyond music, Mayers has diversified his career into acting, fashion design, and modeling. He made appearances in films such as “Dope” (2015) and “Zoolander 2” (2016). He founded the creative agency AWGE and has collaborated with numerous high-profile brands. His work in music video direction and production for other artists, often under the pseudonym Lord Flacko, showcases his versatility. He has garnered multiple awards and nominations, including a BET Award and two BET Hip Hop Awards, reflecting his impact across various creative industries.
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