Chief Keef has transitioned from a prominent figure in the Chicago drill scene to an influential artist recognized for shaping contemporary hip-hop's sound and slang.
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Request A ShowChief Keef has worked with Beats By Dre, aligning him with other celebrities who have collaborated with the audio brand.
Chief Keef has partnered with Been Trill, a brand recognized for its presence in the fashion and music industries.
GloGang is Chief Keef's own label imprint, featuring artists such as Tadoe, Ballout, and Young Chop. It was established after Glory Boyz Entertainment.
Chief Keef's streetwear brand, Bad Weather, collaborated with True Religion to release an exclusive capsule collection, which included t-shirts, hoodies, and denim, marking True Religion's 20th-anniversary.
Chief Keef partnered with RBC Records/BMG to launch his new label imprint, 43B (Forget Everybody). This venture aims to support artists who are influencing culture, with Lil Gnar as its first signee.
Chief Keef collaborated with Ed Hardy and UNKNOWN London on a 12-piece collection. This collection debuted during Paris Fashion Week.
Keith Farrelle Cozart, known professionally as Chief Keef, was born on August 15, 1995, in Chicago, Illinois. He began recording music as a teenager and gained local attention in the early 2010s through his mixtapes. Cozart is recognized for popularizing the hip-hop subgenre known as drill music for mainstream audiences. His fifth mixtape, “Back from the Dead” (2012), featured the single “I Don’t Like” (featuring Lil Reese), a local hit that also marked his first entry on the Billboard Hot 100.
Following the success of “I Don’t Like,” Chief Keef signed with Interscope Records. Interscope commercially re-released “I Don’t Like” and its follow-up single, “Love Sosa,” which achieved quintuple platinum certification by the RIAA. These singles led to his debut studio album, “Finally Rich” (2012). This album was met with a moderate critical and commercial response and represented his only major label release. Since then, his independent albums, including “Bang 3” (2015), “4Nem” (2021), and “Almighty So 2” (2024), have appeared on the Billboard 200.
His career also includes notable guest appearances on tracks such as “Bean (Kobe)” by Lil Uzi Vert and “All the Parties” by Drake. Both tracks reached the top 40 on the Billboard Hot 100. In 2022, Chief Keef established his own label imprint, 43B (Forget Everybody), in partnership with RBC Records and BMG, and signed Lil Gnar as its first artist. He is also known for pioneering the conversational and melodic styles that influenced mumble rap and Soundcloud rap.
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