Fifty Fifty

Fifty Fifty solidified their global presence as the fastest K-pop group to enter both the US Billboard Hot 100 and the UK Singles Chart, achieving this milestone within four months of their debut in February 2023 with their viral single ‘Cupid.’ The track further secured their position as the first K-pop girl group to enter the top ten of the UK charts and led to their recognition as the first K-pop girl group to enter the Billboard Hot 100 year-end chart in November 2023. This breakthrough followed their debut on November 18, 2022, with the extended play ‘The Fifty,’ which earned critical acclaim and positioned them as promising new artists, including being named one of ’10 K-Pop Rookie Girl Groups To Watch In 2023′ by The Recording Academy in January 2023. Following a period of evolution, Fifty Fifty re-debuted in September 2024 as a quintet, featuring original member Keena alongside new members Chanelle Moon, Yewon, Hana, and Athena. The revamped group quickly released their album ‘Love Tune’ on September 20, 2024, which featured the lead single ‘SOS.’ Demonstrating their commitment to connecting with a global audience, Fifty Fifty embarked on their ‘Love Sprinkle Tour in USA’ in November 2024, performing across various cities.

Looking ahead, Fifty Fifty is set to release their anticipated album ‘Too Much Part 1.’ in November 2025, promising new music and continued artistic growth. With a proven track record of rapid international chart success and a dynamic new lineup, Fifty Fifty continues to establish themselves as a compelling and marketable force in the global music industry.