Flo Rida is an American rapper, singer, songwriter, and composer recognized for his chart-topping singles and considerable record sales.
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Request A ShowFlo Rida has endorsed Armadale Vodka.
Flo Rida has endorsed Beamz.
Flo Rida has endorsed Beats By Dre.
World-famous rapper Flo Rida launched his own Vodka line with local entrepreneur Victor Harvey called VG Vodka.
Vintage Rockefeller Wine & Spirits Group announced a multi-year partnership with Flo Rida. The rapper serves as Empire Rockefeller Vodka's Global Brand.
Flo Rida invested $10M to open the first Black-owned plaza in his hometown of Miami Gardens, in partnership with Lee 'Freezy' Prince. This property acquisition came after a successful legal win.
Hip-hop artist Flo Rida was awarded $82.6 million after a South Florida jury found that the makers of Celsius energy drinks breached a contract, where he served as a brand ambassador from 2014 to 2018.
Flo Rida partnered with the CEO of Victor George Spirits, Victor G. Harvey, to build a facility in Fort Lauderdale, becoming an equity partner.
Tramar Lacel Dillard, known professionally as Flo Rida, was born on September 16, 1979, in Carol City, Miami Gardens, Florida. His career began with early involvement in a local rap group, the GroundHoggz, and later as a hype man for Fresh Kid Ice of 2 Live Crew. Despite facing rejections from major labels, he pursued his musical ambitions after attending the University of Nevada, Las Vegas, and Barry University briefly. His dedication led to a record deal with Poe Boy Entertainment, setting the stage for his breakthrough success.
Flo Rida’s debut album, “Mail on Sunday,” was released in March 2008. The lead single, “Low,” featuring T-Pain, became a number one hit in the United States for ten weeks and broke digital download sales records. This success was followed by additional singles like “Elevator” featuring Timbaland and “In the Ayer” featuring will.i.am. His second album, “R.O.O.T.S.,” released in March 2009, featured the single “Right Round” featuring Kesha, which also achieved significant commercial success, breaking digital sales records with 636,000 sales in one week. His subsequent albums, “Only One Flo (Part 1)” (2010), and “Wild Ones” (2012), continued to produce international hit singles such as “Club Can’t Handle Me,” “Good Feeling,” “Whistle,” and “Wild Ones.” His career has produced over 80 million record sales worldwide, establishing him as a best-selling music artist.
Throughout his career, Flo Rida has engaged in numerous collaborations and expanded his ventures beyond music. He created his own label, International Music Group, in December 2010. He represented San Marino in the Eurovision Song Contest 2021 with Senhit and has released country rap singles. In 2023, he received an $82.6 million award in a lawsuit against Celsius energy drinks, highlighting his business acumen. These milestones underscore his impact in the music industry and his diverse career trajectory.
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