Mika | Booking Agent | Live Roster | MN2S

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Mika

Mika is a Grammy-nominated singer-songwriter known for his vibrant pop music and dynamic stage presence, who has garnered international recognition and expanded his career into television and design.

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Past Works

Pilot pens

Mika began a collaboration with Pilot pens, designing a collection of 24 different pens with his sister Yasmine to celebrate Pilot's 100th anniversary. A remixed version of Mika's song "Celebrate" was used in advertisements for this collaboration.

BRAND PARTNERSHIPS

Opel

Mika became an Opel brand ambassador in Italy in autumn 2020. He starred in commercials for the Corsa-e (September 2020), the 100% electric Mokka-e (October 2020), and the Opel Grandland X Plug-in-Hybrid (February 2021). All three commercials featured his song "Domani."

BRAND PARTNERSHIPS

Indeed

Mika partnered with the job-search platform Indeed for an initiative called "Soundtrack of Empathy" in June 2021, encouraging workers to share music playlists to foster empathetic workplaces. He performed a live-streamed benefit concert for Lady Gaga’s Born This Way Foundation, raising $40,000, and later partnered with them for a North American tour in spring 2022, "For the Rite of Spring Tour."

BRAND PARTNERSHIPS

Peugeot

Mika was part of an advertising campaign for the Peugeot 108 automobile in March 2017, stating a "fun collision of my world and that of the 108."

BRAND PARTNERSHIPS

Swatch

Mika and his sister Yasmine collaborated on designing three watches for Swiss company Swatch. One collection, 'Kukulakuku' and 'Kukulakuki', was released in November 2013 for the company's 30th anniversary. They unveiled another Swatch watch, Mumu-Cucurrucucu, in May 2016.

BRAND PARTNERSHIPS

Coca-Cola

In early 2010, Mika and his sister Yasmine designed an artistic, limited edition aluminum Coca-Cola bottle called the "Happiness Bottle." The project had a charitable aspect, with Mika donating his payment to Hôpitaux de France and Hôpitaux de Paris for their 'Maison des adolescents' project.

BRAND PARTNERSHIPS

San Miguel

Mika lent his song "Live Your Life" to the advertising campaign for Spanish beer San Miguel in 2013, appearing in a commercial that also served as the song's music video and in print ads.

BRAND PARTNERSHIPS

Mobistar

Belgian telecommunications company Mobistar featured Mika in an online film in 2014, where he sang "Grace Kelly" at the Antwerp train station to promote their "Have a Nice Day" campaign. He also performed a concert in Brussels for competition winners.

BRAND PARTNERSHIPS

TGV

Mika covered the song "Je Chante" by Charles Trenet for TGV's advertising campaign in 2015, appearing in a related video/commercial. The song was included on the French edition of his November 2015 reissue of "No Place in Heaven."

BRAND PARTNERSHIPS

Divie

In October 2021, Mika announced his investment in Divie, a French company producing CBD oil products, citing his personal use and belief in its benefits.

BRAND PARTNERSHIPS

Nicolas Feuillatte

Mika collaborated with French champagne-maker Nicolas Feuillatte on a special, limited edition brut reserve champagne. The campaign, titled "Defying Gravity," launched in October 2024 and featured Mika's song "Doucement."

BRAND PARTNERSHIPS
2006

Released 'Dodgy Holiday' EP

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2006

Released debut single 'Relax, Take It Easy'

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2007

'Grace Kelly' reached number one on UK Singles Chart for five weeks

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2007

Debut album 'Life in Cartoon Motion' reached number one on UK Albums Chart

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'Life in Cartoon Motion' sold over 8 million copies worldwide

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2008

Won Brit Award for Best British Breakthrough Act

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2008

Grammy Award nomination for 'Love Today'

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2009

Released 'The Boy Who Knew Too Much'

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2009

'We Are Golden' reached UK top-five

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2012

Released 'The Origin of Love'

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2012

'Elle me dit' was a French number-one single

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2013

Became judge on 'The X Factor Italy'

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2013

Released 'Songbook Vol. 1'

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2014

Joined 'The Voice France' as judge and mentor

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2015

Released 'No Place in Heaven'

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2016-2017

Starred in television variety show 'Stasera Casa Mika'

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2017

'Stasera Casa Mika' won Rose d'Or Award for Entertainment

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Hosted BBC Radio 2 show 'The Art of Song'

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2019

Released 'My Name Is Michael Holbrook'

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2022

Co-hosted Eurovision Song Contest

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2022

Released 'Yo Yo' single

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2023

Released 'Que ta tête fleurisse toujours' (French-language album)

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2023

Mika provided first film score for 'Princes of the Desert'

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2023

Performed at the final of the Rugby World Cup

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2025

Joined 'The Voice Spain' as coach

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2026

Released 'Hyperlove'

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2026

'Hyperlove' became highest charting UK album since 'The Boy Who Knew Too Much'

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About

Michael Holbrook Penniman Jr., known professionally as Mika, was born on August 18, 1983, in Beirut, Lebanon. His family relocated to Paris, France, when he was one year old due to the war in Lebanon, and later moved to London when he was nine. Mika’s early life was marked by challenges, including severe bullying and dyslexia at Lycée Français Charles de Gaulle. He was subsequently home-schooled and received musical training from Russian opera professional Alla Ardakov, which led to him performing as a boy soprano with the Royal Opera. He further honed his musical skills at the Royal College of Music before leaving to record his debut album. Mika’s distinct musical style emerged from these early experiences, blending pop, glam rock, and power pop with lyrical themes rooted in personal experiences and observations.

Mika’s career officially began with the release of his extended play “Dodgy Holiday” in 2006, featuring his debut single “Relax, Take It Easy,” which quickly topped charts across Europe. His first studio album, “Life in Cartoon Motion” (2007), was a significant breakthrough, reaching number one on the UK Albums Chart and selling over 8 million copies worldwide. The album included hit singles like “Grace Kelly,” which spent five weeks at number one in the UK, and “Love Today,” which earned him a Grammy nomination. These achievements led to a Brit Award win in 2008 for Best British Breakthrough Act, solidifying his international presence. He continued to release successful albums, including “The Boy Who Knew Too Much” (2009), “The Origin of Love” (2012), “No Place in Heaven” (2015), and “My Name Is Michael Holbrook” (2019), consistently achieving commercial success in Europe.

Beyond music, Mika has become a notable television personality, serving as a judge and mentor on “The X Factor Italy” and “The Voice France,” and co-hosting the Eurovision Song Contest in 2022. He has also explored visual arts and design, collaborating with brands on eyewear, clothing, and watches. His recent musical endeavors include the French-language album “Que ta tête fleurisse toujours” (2023) and his seventh studio album, “Hyperlove” (2026), which was his highest-charting UK album since “The Boy Who Knew Too Much.” Mika’s career is characterized by his artistic versatility and his ability to connect with audiences through his music and various creative projects.

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  • Live performance
  • Brand ambassador / endorsement
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