Africa Brooke

The remarkable Africa Brooke is a consultant, mentor, writer, accredited coach, strategist, and international speaker with a global reputation. She has an audience of more than 260,000 on Instagram — a number that is growing all the time — and regularly posts intelligent, challenging, but ultimately empowering content that aims to help people stop self-censoring and self-sabotaging themselves. She has also gained a reputation for speaking out against the increasing divisions in society, famously penning an open letter entitled ‘Why I’m Leaving the Cult of Wokeness’, and looking to help people see past the binary thinking that social media encourages.

Brooke first began using social media as a sobriety diary — she was what she terms a “blackout drinker” from the age of 14 onwards. But as her presence grew and she worked on herself, she began to focus her content on self-sabotage and self-censorship, two things that she had struggled with when drinking. In 2020, she began navigating her way through how she used her social media to engage with political discourse, and as a result, her content became even more nuanced, acknowledging the value of grey areas and forsaking reductive political binaries.

Brooke has been featured by some of the biggest names in British broadcasting, including BBC Radio 1 and Radio 4, ITV, and Lorraine. In her years of working with two of the world’s biggest media agencies, she has also worked alongside the likes of Facebook, Twitter, Snapchat, Pinterest, and many more. In an increasingly divided world, both on and offline, Africa Brooke offers a much-needed, refreshing dose of calm, collected clarity.