Alicia Whalen

Alicia Whalen is a digital and social media marketing expert, strategist, and speaker who has guided numerous brands in adopting a “Digital First” approach to marketing. After co-founding Online Revealed in 2005, Alicia Whalen established a pivotal industry event dedicated to educating and sharing best practices for marketing tourism online. The inaugural Online Revealed Conference, held in Ottawa, Ontario, in 2005, addressed the critical industry need to adapt to rapidly changing consumer behavior, driven by increased access to Wi-Fi and technology. The conference specifically focused on Search Engine Optimization, website usability, and search engine marketing, with Whalen instrumental in bringing together industry professionals to discuss and predict future digital marketing trends for travel and tourism, emphasizing the vital shift from traditional online presence to an ‘always-on’ digital consumer.

Alicia Whalen continues to be a sought-after voice, guiding organizations through the strategic adoption of cutting-edge digital marketing practices.