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United States Blake Koch is a semi-retired NASCAR driver and entrepreneur known for establishing FilterTime, an air filter delivery service, and his impactful racing career in various NASCAR series.
LeafFilter gutter protection sponsored NASCAR driver Blake Koch in the NASCAR XFINITY series and later became his primary sponsor when he drove for Kaulig Racing. LeafFilter's owner, Matt Kaulig, started his own team, Kaulig Racing, and brought Koch over as the driver of the No. 11 LeafFilter Gutter Protection Chevrolet.
FilterTime is a company founded by Blake Koch that provides homeowners and businesses with a subscription service for air filter delivery. Former NASCAR driver Dale Earnhardt Jr. later became a partner in FilterTime.
Celsius Holdings Inc., maker of negative-calorie beverages, partnered with NASCAR driver Blake Koch for the 2014 Nationwide Series.
Blake Koch announced a partnership with JD Motorsports to drive their No. 4 car full-time in the NASCAR Xfinity Series in 2019, with his company FilterTime announced as a sponsor.
SilverSaver, a precious metals purchasing service, announced its primary sponsorship of NASCAR driver Blake Koch.
Long-time Salt Life brand ambassador Blake Koch returned full-time to the NASCAR Xfinity series for JD Motorsports, with his number four car being sponsored by an air filter company (FilterTime).
Blake Koch, born on August 7, 1985, in West Palm Beach, Florida, began his racing journey on two wheels as a competitive motocross rider in Florida. After earning an associate degree in Marketing and Business from Northwood University, Koch transitioned to stock car racing at the age of 22. In 2009, he commenced his NASCAR career in the Camping World West Series, where he secured an eighth-place finish in the final point standings and was recognized as the runner-up for Rookie of the Year. His early career in NASCAR demonstrated his potential and established a foundation for future competitive seasons.
Koch advanced to the NASCAR Nationwide Series (now Xfinity Series) in 2011, achieving four top-twenty finishes and an eighteenth-place standing in the final points. Throughout the early to mid-2010s, Koch navigated the challenges of securing consistent sponsorship in a demanding sport, often competing on limited schedules or participating in ‘start-and-park’ entries to support his teams. A turning point arrived in 2015 when he secured a full-time Xfinity Series ride with TriStar Motorsports, driven by primary sponsor LeafFilter Gutter Protection. This partnership continued into 2016 when LeafFilter’s owner, Matt Kaulig, formed his own team, Kaulig Racing, bringing Koch along as the driver of the No. 11 Chevrolet. The 2016 season marked a career highlight for Koch, as he achieved his first top-ten finish at Daytona, accumulated five top-tens, and qualified for the inaugural Xfinity Series playoffs, ultimately finishing seventh in points.
Following his robust 2016 and 2017 seasons with Kaulig Racing, Koch shifted his focus away from full-time racing to concentrate on entrepreneurial endeavors. In 2017, he founded FilterTime, an air filter delivery service, which later gained a significant business partner in Dale Earnhardt Jr. in 2019. Despite announcing intentions to return to racing in 2019 with JD Motorsports, he ultimately prioritized the growth of FilterTime. Koch has also contributed to the sport as a driver coach for talents like Matt Tifft and Harrison Burton and as an analyst for “Blake’s Take” on NASCAR Race Hub, showcasing his continued involvement and expertise within the racing community.
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