Brad Jacobs is an Olympic gold medalist and multiple Grand Slam winner in curling, known for his strategic play and leadership on the ice. He combines a successful athletic career with his role as a business development manager and a senior marketing director.
Team Jacobs announced a partnership with the international athletic clothing brand Lululemon.
UFA supports Team Jacobs, actively promoting curling and engaging with local communities on their journey to Montana's Brier.
Brad Jacobs works as a Mutual Fund Representative at WFG Securities Inc. and an Insurance Agent at World Financial Group Insurance Agency of Canada.
Team Jacobs has continued their partnership with Hardline Curling, a brand focused on helping individuals maximize their curling experience.
KIOTI Tractor partnered with 2014 Olympic Gold Medalists Team Brad Jacobs on a multi-year sponsorship.
Brad Jacobs was born on June 11, 1985, in Sault Ste. Marie, Ontario. He began curling at age ten, entering competitive curling at age 12. His junior career included winning the Northern Ontario Junior Men’s Championship in 2005. That same year, his team achieved an 8-4 record at the Canadian Junior Curling Championships, finishing fourth. Jacobs later earned a Bachelor of Arts in geography from Algoma University.
The 2012-13 season marked a significant turning point in Jacobs’ career. His team, consisting of Ryan Fry, E.J. Harnden, and Ryan Harnden, secured the Brier title for Northern Ontario, the first since 1985. This victory allowed them to represent Canada at the 2013 Ford World Men’s Curling Championship, where they earned a silver medal. The pinnacle of his career came at the Sochi 2014 Winter Olympics, where he skipped the team to Canada’s third consecutive Olympic gold medal in men’s curling. His team posted a 7-2 round robin record before winning the semifinal and final matches. Jacobs is noted for his team’s emphasis on physical fitness, being described as “fitness freaks.” He successfully transitioned from athlete to entrepreneur and a business professional.
Following their Olympic success, Team Jacobs continued to perform at a high level, winning their first career Grand Slam event, the 2015 Players’ Championship. They were runners-up at the 2015 Brier and won bronze medals at the 2016 and 2019 Briers. In the 2019-20 season, two-time Olympian Marc Kennedy joined the team, leading them to win three straight Grand Slam events and secure the 2020 Northern Ontario Men’s Provincial Curling Championship for the sixth consecutive year. Jacobs is currently the skip of a new team representing Alberta, with recent success including a national championship win at the 2025 Montana’s Brier and a bronze medal at the 2025 World Men’s Curling Championship. Jacobs balances his professional curling commitments with his work as a business development manager.
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