Jefferson Benjumea

Q: What types of brand work does Jefferson Benjumea do?

Brand Partnerships, Campaign collaborations, endorsements, social media activations, commercials (TV/digital), voiceovers, and media appearances.

Q: What influences pricing for brand deals?

Usage rights, exclusivity, deliverables, campaign length, timelines, and production scope.

Q: What information do you need for a proposal?

Please share your brand, campaign objectives, deliverables, usage period/territory, deadlines, and budget range.

Q: Can Jefferson Benjumea create custom content for our campaign?

Yes — Jefferson Benjumea can deliver bespoke content (videos, posts, appearances, endorsements) aligned to your creative brief.

Q: Does Jefferson Benjumea do voiceovers or on-camera work?

Yes — subject to concept approval and scheduling.

Q: Can Jefferson Benjumea also participate in other types of events or campaigns?

Yes — many of our talent are versatile and can engage in speaking engagement, or media/brand activations, depending on their individual skills and availability.

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Jefferson Benjumea, a world-renowned salsa dancer, transitioned his competitive success into global recognition, offering brands an association with excellence and cultural vibrancy. After captivating audiences on Season 4 of the television dancing competition World of Dance, Jefferson Benjumea and partner Adrianita Avila earned an Emmy nomination for Best Choreography for two of their routines on the NBC show, produced by Jennifer Lopez. This pivotal exposure brought their dynamic blend of acrobatic tricks and rapid footwork to a wide mainstream audience, solidifying their status beyond competitive dance circles. Benjumea established himself as a formidable presence in the global competitive salsa scene, joining the World DanceSport Federation (WDSF) in 2012.

Benjumea and Avila are also celebrated as winners of multiple major salsa competitions, including the prestigious World Salsa Open, World Salsa Summit, and World Latin Dance Cup, establishing their reputation for unparalleled excellence. Building on their international acclaim, Benjumea has continuously evolved his craft. He extended his dance repertoire to include Ballroom dancing with Adrianita, skillfully integrating Ballroom techniques with the high-energy dynamics of Colombian salsa to develop an innovative and distinct dance style. This ongoing artistic exploration underscores his dedication to dance as an evolving art form.

Through his extensive career, Benjumea has consistently showcased his talent, impacting the global salsa scene and cultivating a reputation for excellence and cultural vibrancy. Today, Jefferson Benjumea is widely recognized as one of the top salsa dancers globally, sought after for his unique approach to performance and choreography. His ability to seamlessly blend competitive success with creative innovation offers brands a compelling association with peak performance and vibrant cultural expression. Benjumea continues to exemplify professional mastery and artistic development, ensuring his lasting influence in the international dance community.