American holistic health coach and registered nurse Kate Eskuri has built a huge, organic audience across social media for her content, which offers a “one-stop shop” of holistic — and realistic — self-care for modern women. She is perhaps best known for The Foundation Blog, which runs on her website and is regularly updated with articles covering all aspects of holistic living and self-care from recipes to productivity tops. She also regularly posts personal reflections on her life, from her journey through pregnancy and new parenthood to more general thoughts. Her words have struck a chord with tens of thousands of other women, and she currently has more than 25,000 Instagram followers as well as almost 17,000 TikTok followers. The Pinterest account for her Foundation blog receives more than 1 million views every month.
Eskuri is a passionate advocate of integrated and holistic health, but unlike most of the thousands of wellness influencers vying for attention on our social media feeds, she actually has formal training in the field. She worked as an ICU nurse and received her doctorate in holistic health after going back to college. When not working on her blog, Eskuri works as both a health coach and a college educator.
Central to Eskuri’s philosophy is the idea that in our increasingly fragmented, distracted, toxin-filled, fast-paced society, the foundations that hold us together, both as a community and as individuals are eroding. Through her work, she honours the miracle of modern medicine but also promotes holistic, organic things that one can realistically do to improve their quality of life, whether it’s eating a healthy diet 90% of the time or having an integrated mindfulness/meditation practice. Her down-to-earth take on things that can ground us is why she is connecting with so many women in these often alienating times.