Bobbi Brown is a renowned makeup artist and entrepreneur who revolutionized the beauty industry with her innovative approach to cosmetics. In 1991, she launched her first line, Bobbi Brown Essentials, featuring just ten brown-based lipsticks at Bergdorf Goodman in New York City. This groundbreaking collection was founded on her philosophy that women want to look and feel like themselves, only prettier and more confident. The immediate success of her lipsticks, selling 100 units in a single day, marked the beginning of a transformative journey in makeup artistry.

Following the success of her initial launch, Brown expanded her brand under Estée Lauder, which acquired Bobbi Brown Cosmetics in 1995. Retaining creative control, she introduced a range of products, including the iconic yellow-toned foundation sticks. By 2012, her cosmetics accounted for approximately ten percent of Estée Lauder’s total sales, and she opened her first freestanding store in Auckland, New Zealand, further solidifying her brand’s presence in the global market.

In 2016, Brown stepped down from her namesake company but continued to influence the beauty landscape through various ventures. She launched Beauty Evolution, LLC, and became a certified health coach, emphasizing wellness alongside beauty. In 2020, she debuted her second beauty line, Jones Road, which focuses on clean beauty and offers a curated selection of makeup and skincare products.

Beyond her product lines, Bobbi Brown has authored nine books on beauty and wellness, sharing her expertise and insights with a broader audience. Her commitment to empowering women through beauty and self-expression continues to inspire countless individuals around the world, making her a true icon in the industry.