
Creed Bratton, beloved for his quirky character on the hit show “The Office,” joins forces with Skittles
Titled “MFFLP The Rainbow,” this campaign encourages Canadians to take a break from their daily social obligations and savor the summer season. In a playful skit, Creed Bratton showcases his signature humor while promoting the joys of taking a moment to enjoy life’s simple pleasures – specifically, a handful of Skittles. The video is a delightful blend of comedy and nostalgia, bringing back Creed’s unique charm that fans of “The Office” adore.
The campaign’s name, “MFFLP,” cleverly mimics the muffled sound made when trying to speak with a mouthful of Skittles. This humorous twist provides the perfect excuse for avoiding unwanted conversations. Instead of engaging in tedious small talk, the campaign suggests indulging in the vibrant flavors of Skittles as a fun and tasty way to escape.
In the video, Creed Bratton can be seen engaging in a typical summer scenario where he’s surrounded by various social obligations. With a mouthful of Skittles, Creed humorously demonstrates how the candies can be a comical barrier to chit-chat, urging viewers to embrace these sweet moments of respite. The lighthearted skit not only highlights Skittles’ playful brand personality but also resonates with the universal desire to relax and enjoy the fleeting summer months.
This collaboration is part of Skittles’ broader effort to connect with consumers in a fun and engaging manner. By leveraging Creed Bratton’s unique comedic style, and harnessing the nostalgia and relatability of the character he plays as well as the universal appeal of summer leisure, the campaign successfully captures the essence of taking a break and relishing the moment.
Canadians are encouraged to share their own “MFFLP” moments on social media, using the hashtag #MFFLPTheRainbow to be in with the chance of winning a prize for the perfect summer getway. This interactive element aims to create a community of Skittles fans who can collectively celebrate the joys of summer, one colorful mouthful at a time.